Digital Marketing is a constantly expanding and essential component of any brand. Developing and executing robust Digital Marketing campaigns takes a unique set of skills that industry professionals are increasingly asked to perform.
You’ll also learn the website fundamentals needed to increase conversions, email marketing strategies, and how to develop and execute a successful content marketing strategy.
Students are provided a proven framework for creating a successful Digital Marketing strategy, and are guided by an industry expert through lessons on website fundamentals. Learn to convert website visitors into leads and sales. Turn your clicks into scrolls as you convert viewership into subscriptions, and sustain your brand through robust email marketing initiatives. For more information about the topics covered in the course, please refer to our syllabus below.
This course is designed to give beginners the practical skills they need to jumpstart their digital presence or grow their existing brand relevance. Examples and exercises will emphasize how these techniques can be applied to real-world situations and use cases. Previous Digital Marketing experience not required.
Take this class as part of a certificate program and save:
A comprehensive look into Digital Marketing led by a marketing professional with over 14 years experience. All classes are small and hands-on. Walk away confident in your online presence and potential.
From our hands-on training style to world-class instructors and proprietary curriculum, we deliver a learning experience our alumni can be proud of.
We’ll talk about a two-pronged strategy to leverage digital marketing to drive your business forward. We’ll discuss two types of marketing, prospecting and remarketing, and think about how they can work together to create a full-funnel marketing campaign
This article will cover 5 ways to boost your SEO with immediately actionable steps. We'll cover various strategies for on-page, off-page, and technical strategies for SEO.
In this article, we’ll discuss 5 ways to boost your paid search campaigns to drive better performance and grow your business. Search Engine Marketing, or paid search, is a digital channel full of opportunities.
You can attend this training live online at the scheduled time the course is offered (New York, Eastern Time) through screen-sharing software Zoom (free for you).
