Instruction from a Digital Marketing Expert
Our instructors are industry professionals who have proven their skills in the marketplace. On top of that, they're dedicated teachers who are ready to share all their tips, tricks, and secrets with you.
Classes available in-person (strict social distancing) or live online with an extended free retake period. See details.
Master Google Ads in Hands-on Training
Google Ads (formerly AdWords) provides businesses with the opportunity to show up at the top of search engine results, drive traffic to their website and generate leads and sales within hours through paid campaigns. In our hands-on Google Ads courses, you’ll get an introduction to paid advertising and walk away with an understanding of the essential elements needed to create successful paid campaigns via Google. We’ll cover setting up and managing a successful campaign, generating leads and sales, tracking conversions to maximize results while saving money, and more.
This two-day bootcamp is a comprehensive exploration of Google Ads (formerly Google AdWords). Learn how to develop and manage a successful campaign, generate leads and sales, track conversions, and land a spot at the top of search engine results.
Digital Marketing is a constantly expanding and essential component of any brand. Learn the strategies and skills needed to succeed online. This certificate includes classes in digital marketing strategy, SEO, Google Analytics, Google Ads, and social media marketing.
This one-day course is a fantastic way to jumpstart your knowledge of Google Ads (formerly Google AdWords). Learn how to generate leads and sales within hours through paid campaigns.
Harness the power of audience targeting and learn about automation through this 1-day course designed to complement and expand upon topics covered in Google Ads in a Day.
Learn essential digital marketing skills, including Google Analytics, social media marketing, and search engine optimization to monitor and drive business results.
This two-day workshop is a comprehensive look at Google Analytics and its many applications. Learn how to set up an account, understand what you should be tracking, how to interpret Google Analytics reports and data, and more!
In this two-day bootcamp you'll learn why Social Media Marketing has become one of the most powerful digital marketing tools. Learn how to build, target and convert leads from the major social media platforms, Facebook, LinkedIn, and Instagram, through paid and free marketing techniques.
This two-day bootcamp offers students the opportunity to gain an edge over their competition through hands-on lessons in Search Engine Optimization (SEO) and competitive keyword analysis. Learn advanced SEO strategies and launch your website all the way to the top.
In this two-day Digital Marketing bootcamp, you’ll learn the strategies and skills needed to succeed online. The course will cover how to develop a Digital Marketing strategy and stake your claim in an increasingly competitive landscape. You’ll also learn the website fundamentals needed to increase conversions, email marketing strategies, and how to develop and execute a successful content marketing strategy.
Work on projects proven to boost retention
Refined over many cohorts for an optimal learning experience
Experienced educators who are driven to help you succeed
Refresh the materials and gain additional practice
Learn the concepts and skills covered in this program or your tuition is on us. See details and terms & conditions.
The teaching method at Noble Desktop is perfect and the classes provide you with infinite knowledge that makes you eager to take everything they offer. I love Noble!
—Ivonne Ackerman
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All of our Google Ads classes are taught by top experts who have worked with clients to improve their search rankings and digital marketing for many years. A digital marketing expert will teach you how to set up and manage a Google Ads campaign, generate leads and sales, and maximize results while saving money.
Our instructors are industry professionals who have proven their skills in the marketplace. On top of that, they're dedicated teachers who are ready to share all their tips, tricks, and secrets with you.
Savvy business owners use Google Ads to grow their brand and rank first in search engine results.
From our hands-on training style to world-class instructors and proprietary curriculum, we deliver a learning experience our alumni can be proud of.
I highly recommend Nicole at Noble Desktop. She explains complex digital marketing in a very user-friendly and simple way to understand. She has exceptional skills in teaching in a group setting, while also going around the room for individualized attention and answering everyone's questions. Super friendly and knowledgable! Also, administration is super helpful and friendly, they are always very accommodating, understanding, and provide exceptional customer service. I look forward to completing my digital marketing certificate.
Saudy Tejada
Nicole from Noble Desktop is a brilliant search marketing expert who completely expanded my understanding of Google AdWords in a short period of time.
Lauren McGrath, Hearing Health Foundation
Nicole is a super knowledgeable teacher and it’s very valuable that she runs her own business and uses these tools for herself. She also has a great knowledge of different industries so her class was relevant to the variety of students!
Daniella Krieger, Viant
Nicole covered a wide range of topics in a day in a very understandable format.
Vedapal Manohar
Taking a class in a comfortable environment with like-minded professionals was a great way to spend the day out of the office.
Katrina Doell, DKMS
The space in general is clean and I appreciate the water, coffee, tea and bagels. I really enjoy coming here to class and having Nicole as a teacher. Because of this really motivational experience I would definitely consider coming back.
Vanessa Marrufo
You can attend training live online at the scheduled time the course is offered (New York, Eastern Time) through screen-sharing software Zoom (free for you).
In this comprehensive SEO vs SEM guide, we’ll walk through everything you need to know to determine the optimal search strategy for your business. Understand the differences and benefits of SEO and SEM, and how you can use a combined approach to dominate the search engines.
In this article, we’ll discuss 5 ways to boost your paid search campaigns to drive better performance and grow your business. Search Engine Marketing, or paid search, is a digital channel full of opportunities.
The question often comes up of when should you use paid search as opposed to going the traditional route of organic search. In this article we’ll go through some of the reasons why you might want to use paid search and when it can be especially beneficial to know how to use it.
In thinking about running a successful Ads campaign, you may be wondering whether or not to include the price of your product in the headlines.
In this article, we'll cover the basics of negative keywords in paid search and when they are beneficial to use.
What are Responsive Search Ads? We'll go through what they are, why you should be using them, and how to use them for optimal performance in Google Ads.
This article will go through the most fundamental part of SEM, keywords. We’ll walk through the different types of keywords and think about the different use cases for them.
This article will give a quick overview of the basics of paid search, how paid search auctions work, and the details of Ad Rank.
“Oh lord—we’ve lost a lot of money!” This is an exclamation you might hear in the lobby of a casino, but sadly, it’s something we hear when people have not set up their Google Ads Campaign correctly. It&r...
In such a fluctuating era, it’s more important than ever for marketers to stay on top of new emerging technologies. Staying aware of novel marketing trends not only helps others gain a competitive edge but even leaves room for lead genera...
Data analytics play a pivotal role in many businesses. Without the information that analytics provide, many companies would be left without the ability to obtain feedback on which to create informed business strategies. As a result, many busine...
In this article, we’re going to explore the opportunity to steal traffic from your competitors with a conquesting strategy in Google Ads.
Search marketing, both SEO and Google Ads, is extremely data-driven and you'll need to have the right tools set up to succeed. Thankfully there are a ton of free tools out there to help you with SEO and Google Ads.
SEM, or paid search, is the process of paying to show your site when a user searches for a specific keyword. Paid search results often show up at the top of the search results and businesses can compete for the spots at the top of the results.
The SERP, or search engine results page, is the page that displays to the user after performing a search that contains the search results. Within the search results, there are usually both paid and organic results.
Combination of various factors including Quality Score and Max CPC that determine your position in the paid search results.
How relevant your ad copy and advertisement as a whole is to the search.
The click-through rate that Google expects to see for your ad, generally based on historical data, after accounting for which position you were in.
Score based on the performance of your ads after the user has clicked on your ad.
If you take the user to a relevant landing page and they are able to find what they are looking for, you will score highly on this.
Your bid for any given keyword or the maximum you are willing to pay for a click on your ad.
Backward-looking metric telling you on average, in the past, how much you paid per click on your ad for any given keyword.
How many times a keyword was searched and your ad showed up somewhere on the page.
All times are listed in Eastern Time unless otherwise specified.
February 2021 | |||
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February 18–March 19
Weekdays
10–5pm
Online Only
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$2,750
60 Hours
NYC or Live Online
|
Digital Marketing is a constantly expanding and essential component of any brand. Learn the strategies and skills needed to succeed online. This certificate includes classes in digital marketing strategy, SEO, Google Analytics, Google Ads, and social media marketing. |
|
March 2021 | |||
March 11–12
Thursday to Friday
10–5pm
Online Only
|
$650
12 Hours
NYC or Live Online
|
This two-day bootcamp is a comprehensive exploration of Google Ads (formerly Google AdWords). Learn how to develop and manage a successful campaign, generate leads and sales, track conversions, and land a spot at the top of search engine results. |
|
March 11
Thursday
10–5pm
|
$325
6 Hours
NYC or Live Online
|
This one-day course is a fantastic way to jumpstart your knowledge of Google Ads (formerly Google AdWords). Learn how to generate leads and sales within hours through paid campaigns. |
|
March 12
Friday
10–5pm
|
$325
6 Hours
NYC or Live Online
|
Harness the power of audience targeting and learn about automation through this 1-day course designed to complement and expand upon topics covered in Google Ads in a Day. |
|
April 2021 | |||
April 5–June 16
Weeknights
6–9pm
|
$2,750
60 Hours
NYC or Live Online
|
Digital Marketing is a constantly expanding and essential component of any brand. Learn the strategies and skills needed to succeed online. This certificate includes classes in digital marketing strategy, SEO, Google Analytics, Google Ads, and social media marketing. |
|
May 2021 | |||
May 17–26
Mondays & Wednesdays
6–9pm
|
$650
12 Hours
NYC or Live Online
|
This two-day bootcamp is a comprehensive exploration of Google Ads (formerly Google AdWords). Learn how to develop and manage a successful campaign, generate leads and sales, track conversions, and land a spot at the top of search engine results. |
|
May 17–19
Monday & Wednesday
6–9pm
|
$325
6 Hours
NYC or Live Online
|
This one-day course is a fantastic way to jumpstart your knowledge of Google Ads (formerly Google AdWords). Learn how to generate leads and sales within hours through paid campaigns. |
|
May 24–26
Monday & Wednesday
6–9pm
|
$325
6 Hours
NYC or Live Online
|
Harness the power of audience targeting and learn about automation through this 1-day course designed to complement and expand upon topics covered in Google Ads in a Day. |
|
June 2021 | |||
June 17–July 30
Weekdays
10–5pm
|
$2,750
60 Hours
NYC or Live Online
|
Digital Marketing is a constantly expanding and essential component of any brand. Learn the strategies and skills needed to succeed online. This certificate includes classes in digital marketing strategy, SEO, Google Analytics, Google Ads, and social media marketing. |
|
July 2021 | |||
July 29–30
Thursday to Friday
10–5pm
|
$650
12 Hours
NYC or Live Online
|
This two-day bootcamp is a comprehensive exploration of Google Ads (formerly Google AdWords). Learn how to develop and manage a successful campaign, generate leads and sales, track conversions, and land a spot at the top of search engine results. |
|
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