Instruction from a Digital Marketing Expert
Our instructors are industry professionals who have proven their skills in the marketplace. On top of that, they're dedicated teachers who are ready to share all their tips, tricks, and secrets with you.
Classes are running in-person (socially distanced) and live online. Secure your seat today
Master Google Ads in Hands-on Training
Google Ads (formerly AdWords) provides businesses with the opportunity to show up at the top of search engine results, drive traffic to their website and generate leads and sales within hours through paid campaigns. In our hands-on Google Ads courses, you’ll get an introduction to paid advertising and walk away with an understanding of the essential elements needed to create successful paid campaigns via Google. We’ll cover setting up and managing a successful campaign, generating leads and sales, tracking conversions to maximize results while saving money, and more.
Get a comprehensive exploration of Google Ads (formerly Google AdWords). Learn how to develop and manage a successful campaign, generate leads and sales, track conversions, and land a spot at the top of search engine results.
Learn the digital marketing tools and strategies needed to succeed online, including SEO, social media marketing, paid search, and analytics tracking.
Learn essential digital marketing skills, including Google Analytics, social media marketing, and search engine optimization to monitor and drive business results.
Get a comprehensive look at Google Analytics and its many applications. Learn how to set up an account, understand what you should be tracking, how to interpret Google Analytics reports and data, and more!
Learn about current social media marketing trends and develop a marketing strategy that works for you. Discover how to properly use platforms such as Instagram, Facebook, LinkedIn, YouTube, TikTok, Twitter, and more.
Gain an edge your competition through hands-on lessons in Search Engine Optimization (SEO) and competitive keyword analysis. Learn advanced SEO strategies and launch your website to the top in this two-day course.
Learn the concepts and skills covered in these courses or your tuition is on us. See details and terms & conditions.
Work on projects proven to boost retention
Refined over many cohorts for an optimal learning experience
The teaching method at Noble Desktop is perfect and the classes provide you with infinite knowledge that makes you eager to take everything they offer. I love Noble!
—Ivonne Ackerman
Experienced educators who are driven to help you succeed
Refresh the materials for free within one year
Request more info: hello@nobledesktop.com
We’ve trained thousands of companies!
Let us create the perfect program for your team.
All of our Google Ads classes are taught by top experts who have worked with clients to improve their search rankings and digital marketing for many years. A digital marketing expert will teach you how to set up and manage a Google Ads campaign, generate leads and sales, and maximize results while saving money.
Our instructors are industry professionals who have proven their skills in the marketplace. On top of that, they're dedicated teachers who are ready to share all their tips, tricks, and secrets with you.
Savvy business owners use Google Ads to grow their brand and rank first in search engine results.
From our hands-on training style to world-class instructors and proprietary curriculum, we deliver a learning experience our alumni can be proud of.
Our Google Ads Courses are rated 4.7 stars by 178 students
in the past 24 months
I highly recommend Nicole at Noble Desktop. She explains complex digital marketing in a very user-friendly and simple way to understand. She has exceptional skills in teaching in a group setting, while also going around the room for individualized attention and answering everyone's questions. Super friendly and knowledgable! Also, administration is super helpful and friendly, they are always very accommodating, understanding, and provide exceptional customer service. I look forward to completing my digital marketing certificate.
Saudy Tejada
Nicole from Noble Desktop is a brilliant search marketing expert who completely expanded my understanding of Google AdWords in a short period of time.
Lauren McGrath
Hearing Health Foundation
Nicole is a super knowledgeable teacher and it’s very valuable that she runs her own business and uses these tools for herself. She also has a great knowledge of different industries so her class was relevant to the variety of students!
Daniella Krieger
Viant
Nicole covered a wide range of topics in a day in a very understandable format.
Vedapal Manohar
Taking a class in a comfortable environment with like-minded professionals was a great way to spend the day out of the office.
Katrina Doell
DKMS
The space in general is clean and I appreciate the water, coffee, tea and bagels. I really enjoy coming here to class and having Nicole as a teacher. Because of this really motivational experience I would definitely consider coming back.
Vanessa Marrufo
Attend at our campus in NYC or learn remotely, live online
185 Madison Ave, NYC
Get face-to-face interaction with an instructor and other students when you learn at our NYC campus. Courses are hands-on with a computer and software provided.
Remote, from anywhere
Get the same interactivity and access to the instructor as in-person students. There are no extra fees and we’ll work with you to ensure your remote setup is perfect.
In this comprehensive SEO vs SEM guide, we’ll walk through everything you need to know to determine the optimal search strategy for your business. Understand the differences and benefits of SEO and SEM, and how you can use a combined approach to dominate the search engines.
In this article, we’ll discuss 5 ways to boost your paid search campaigns to drive better performance and grow your business. Search Engine Marketing, or paid search, is a digital channel full of opportunities.
The question often comes up of when should you use paid search as opposed to going the traditional route of organic search. In this article we’ll go through some of the reasons why you might want to use paid search and when it can be especially beneficial to know how to use it.
In thinking about running a successful Ads campaign, you may be wondering whether or not to include the price of your product in the headlines.
In this article, we'll cover the basics of negative keywords in paid search and when they are beneficial to use.
showing 5 of 13 resources
SEM, or paid search, is the process of paying to show your site when a user searches for a specific keyword. Paid search results often show up at the top of the search results and businesses can compete for the spots at the top of the results.
The SERP, or search engine results page, is the page that displays to the user after performing a search that contains the search results. Within the search results, there are usually both paid and organic results.
Combination of various factors including Quality Score and Max CPC that determine your position in the paid search results.
How relevant your ad copy and advertisement as a whole is to the search.
The click-through rate that Google expects to see for your ad, generally based on historical data, after accounting for which position you were in.
Score based on the performance of your ads after the user has clicked on your ad.
If you take the user to a relevant landing page and they are able to find what they are looking for, you will score highly on this.
Your bid for any given keyword or the maximum you are willing to pay for a click on your ad.
Backward-looking metric telling you on average, in the past, how much you paid per click on your ad for any given keyword.
How many times a keyword was searched and your ad showed up somewhere on the page.
All times are listed in Eastern Time unless otherwise specified.
February 2023 | |||
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February 8–9
Wednesday to Thursday
10–5pm
|
$650
12 Hours
NYC or Live Online
|
Get a comprehensive exploration of Google Ads (formerly Google AdWords). Learn how to develop and manage a successful campaign, generate leads and sales, track conversions, and land a spot at the top of search engine results. |
|
April 2023 | |||
April 11–May 25
Weekdays
10–5pm
|
$3,995
126 Hours
NYC or Live Online
|
Learn the digital marketing tools and strategies needed to succeed online, including SEO, social media marketing, paid search, and analytics tracking. |
|
May 2023 | |||
May 18–19
Thursday to Friday
10–5pm
|
$650
12 Hours
NYC or Live Online
|
Get a comprehensive exploration of Google Ads (formerly Google AdWords). Learn how to develop and manage a successful campaign, generate leads and sales, track conversions, and land a spot at the top of search engine results. |
|
June 2023 | |||
June 5–November 15
Weeknights
6–9pm
|
$3,995
126 Hours
NYC or Live Online
|
Learn the digital marketing tools and strategies needed to succeed online, including SEO, social media marketing, paid search, and analytics tracking. |
|
July 2023 | |||
July 18–August 23
Weekdays
10–5pm
|
$3,995
126 Hours
NYC or Live Online
|
Learn the digital marketing tools and strategies needed to succeed online, including SEO, social media marketing, paid search, and analytics tracking. |
|
August 2023 | |||
August 10–11
Thursday to Friday
10–5pm
|
$650
12 Hours
NYC or Live Online
|
Get a comprehensive exploration of Google Ads (formerly Google AdWords). Learn how to develop and manage a successful campaign, generate leads and sales, track conversions, and land a spot at the top of search engine results. |
|
October 2023 | |||
October 10–December 1
Weekdays
10–5pm
|
$3,995
126 Hours
NYC or Live Online
|
Learn the digital marketing tools and strategies needed to succeed online, including SEO, social media marketing, paid search, and analytics tracking. |
|
October 23–November 1
Mondays & Wednesdays
6–9pm
|
$650
12 Hours
NYC or Live Online
|
Get a comprehensive exploration of Google Ads (formerly Google AdWords). Learn how to develop and manage a successful campaign, generate leads and sales, track conversions, and land a spot at the top of search engine results. |
|
November 2023 | |||
November 2–3
Thursday to Friday
10–5pm
|
$650
12 Hours
NYC or Live Online
|
Get a comprehensive exploration of Google Ads (formerly Google AdWords). Learn how to develop and manage a successful campaign, generate leads and sales, track conversions, and land a spot at the top of search engine results. |
|
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