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Social Media Marketing Courses in NYC or Live Online

Master Facebook, LinkedIn, & Instagram Marketing

  • Featured Courses
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Which Social Media Course is Right for You?

Social Media Marketing has become one of the most powerful digital marketing tools. From creating awareness of your products and services to customer acquisition, social media when done effectively and with a sound strategy can help you get the reach and revenue for your business. In our hands-on classes, you’ll learn how to build, target and convert leads from the major social media platforms, Facebook, LinkedIn, and Instagram, through paid and organic strategies.

  • Social Media Marketing Bootcamp

    In this two-day bootcamp you'll learn why Social Media Marketing has become one of the most powerful digital marketing tools. Learn how to build, target and convert leads from the major social media platforms, Facebook, LinkedIn, and Instagram, through paid and free marketing techniques.

    Read more
    • $650
    • 12 hours
    • Weekdays or weeknights
    • Open to beginners
    Course information See upcoming dates
  • Facebook Marketing

    Learn how to create and manage successful Facebook ad campaigns, including setting up business pages, leveraging Facebook groups, and creating targeted ads. We'll also review conversion tracking, audience targeting, and Facebook Pixels to ensure that you earn a high return on your advertising budget.

    Read more
    • $325
    • 6 hours
    • Weekdays or weeknights
    • Open to beginners
    Course information See upcoming dates
  • LinkedIn & Instagram Marketing

    In this one-day course, we'll take a close look at Instagram and LinkedIn and help you choose the platform and digital marketing strategy that works best for you. Learn how to build, target, and convert leads through paid and organic marketing techniques.

    Read more
    • $325
    • 6 hours
    • Weekdays or weeknights
    • Open to beginners
    Course information See upcoming dates
  • Digital Marketing Certificate

    Digital Marketing is a constantly expanding and essential component of any brand. Learn the strategies and skills needed to succeed online. This certificate includes classes in digital marketing strategy, SEO, Google Analytics, Google Ads, and social media marketing.

    Read more
    • $2,750
    • 60 hours
    • Weekdays or weeknights
    • Open to beginners
    • Financing available
    Course information See upcoming dates
  • 45,000+
    Students
  • 31
    Years
  • 2,500+
    Testimonials

Related Courses

Learn essential digital marketing skills, including Google Analytics, Google Ads, and search engine optimization to monitor and drive business results.

  • Google Analytics Bootcamp

    This two-day workshop is a comprehensive look at Google Analytics and its many applications. Learn how to set up an account, understand what you should be tracking, how to interpret Google Analytics reports and data, and more!

    Read more
    • $650
    • 12 hours
    • Weekdays or weeknights
    • Open to beginners
    Course information See upcoming dates
  • Google Ads Bootcamp

    This two-day bootcamp is a comprehensive exploration of Google Ads (formerly Google AdWords). Learn how to develop and manage a successful campaign, generate leads and sales, track conversions, and land a spot at the top of search engine results.

    Read more
    • $650
    • 12 hours
    • Weekdays or weeknights
    • Open to beginners
    Course information See upcoming dates
  • SEO Bootcamp

    This two-day bootcamp offers students the opportunity to gain an edge over their competition through hands-on lessons in Search Engine Optimization (SEO) and competitive keyword analysis. Learn advanced SEO strategies and launch your website all the way to the top.

    Read more
    • $650
    • 12 hours
    • Weekdays or weeknights
    • Open to beginners
    Course information See upcoming dates
  • Digital Marketing Strategies Bootcamp

    In this two-day Digital Marketing bootcamp, you’ll learn the strategies and skills needed to succeed online. The course will cover how to develop a Digital Marketing strategy and stake your claim in an increasingly competitive landscape. You’ll also learn the website fundamentals needed to increase conversions, email marketing strategies, and how to develop and execute a successful content marketing strategy.

    Read more
    • $650
    • 12 hours
    • Weekdays or weeknights
    • Open to beginners
    Course information See upcoming dates
See All Digital Marketing Courses

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  • Retake the course for free within one year

    Refresh the materials and gain additional practice

Learn the concepts and skills covered in this program or your tuition is on us. See details and terms & conditions.

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Learn Social Media Marketing from the Top Experts

Learn essential social media strategies from a top SEO expert, Nicole McCullum, founder of Captivate Designs. Nicole specializes in helping small businesses and entrepreneurs generate more leads, attract more clients, and grow their business online through Captivating Website Design, Do it for You SEO services and Do it Yourself SEO Training. You’ll learn how to use social media as a powerful marketing tactic, increase brand awareness, and get ahead of your competitors.

  • Learn From Digital Marketing Experts

    Not only are our instructors industry professionals, but they are dedicated teachers who are ready to share all their tips, tricks, and secrets with you. 

  • Market Yourself on Facebook, LinkedIn, and Instagram

    - Approximately 74% of Facebook users log in daily. Draw those users to your page. 

    - Nearly 40 million LinkedIn users are in decision-making positions. Create a plan to make sure they know who you are. 

    - Instagram’s potential advertising reach is 849.3 million users. Attract those users to your page. 

Highly Reviewed by Our Alumni

From our hands-on training style to world-class instructors and proprietary curriculum, we deliver a learning experience our alumni can be proud of.

Yelp
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2 Students Rated Our Social Media Marketing Courses 5 Stars

This class is great whether you are new to social media marketing or would like to brush up on your skill.

Tiffany Cheng, Big Brothers Big Sisters of NYC

I've never used social media to market before, but now I think I could do so excellently in a full-time position!

Cameron Mason

3 Reasons to Use Social Media Marketing

  1. Improve Brand Loyalty 

    • Using social media and posting relevant content for your customers can keep your customers engaged with your brand and sharing your content with their audiences. Think about some of the great business accounts you follow on social media. They post helpful, relevant, or funny content that keeps you engaged with their brand. They grow a following organically and build trust with potential customers. Whatever product they are selling or new offerings they have will be much more well-received by their following.

    • Post updates about your business, useful information, or even something funny related to your business to keep customers engaged. Always deliver engaging and useful content in whatever way you can. You can get creative about the ways you engage your audience and find your niche. For example, if you sell nuts online, you could offer valuable content about health & fitness or test out some other strategies to say what works best. 

  2. Prospect New Customers

    • Social media marketing can be used to prospect new customers with various paid social strategies. You can find potential customers that might be interested in your brand using various targeting features. Social media marketing is one of the most commonly used prospecting strategies these days and for good reason. Think about the last time you were scrolling on Facebook or Instagram and saw a cool ad for a new product you had never even heard of. These prospecting strategies can be a great way to reach a large audience and generate buzz at a relatively low cost. Draw new prospects in with creative and engaging ads, and make sure to use targeting strategies to find the prospects most likely to engage with what you're offering. 

    • Target audiences similar to your existing customers with lookalike audiences or target your competition to bring in new customers. Audience strategy is key to running efficient and effective campaigns on social media. Say you are launching a new healthy snack product targeted towards highly-active people. You'll want to target those highly active people through various targeting methods. You can target by age and location, but more importantly, you can target by interests. You can find people that like health and fitness, running, CrossFit, or any other form of exercise. As you build up your data, you can further segment and target and tailor your ad content towards specific sub-segments. 

  3. Drive Sales

    • You can use both organic and paid social media marketing to drive sales for your business. Posting new products or offers to existing customers (organically) or to new prospects can help drive buzz and revenue for your business. That is why build a good following or knowing how to do paid social marketing is so critical. When you have a new product, you can leverage these skills to drive interest and sales for the product. You can promote an existing product by offering a discount or bundling offerings and push it out there with social media. 

    • Run promotions or feature your various products in an ad to drive new revenue. There is so much content out there and it can be hard to stand out. Discounts, limited time offers, and other promotions are a great way to get people's attention and drive sales. While these are effective, you can also get creative with the way you promote your products so you don't always have to drive your price down. Leverage influencer marketing, collaborations, social impact campaigns, and other creative strategies to drive interest and sales with social media.

Continue reading

Attend Training Live Online

You can attend training live online at the scheduled time the course is offered (New York, Eastern Time) through screen-sharing software Zoom (free for you).

  • Classes are activity-based and taught by a live instructor.
  • You can hear the instruction, ask questions, and share your screen—all in real-time.

Learn more about how our live online training works

Live Online Training Demo video

Online Training Demo

1-Minute Overview

Social Media Marketing Resources

  • Strategies to Getting the Most out of Social Media

    In part 1 of this post, Effective Marketing Using Social Media, we got a good overview of the top four choices people have to augment their marketing strategies with social media: Linke...

  • Effective Marketing Using Social Media

    Many of us have been there Social media has so many options; it’s like standing at an elaborate restaurant buffet, asking, “Where to start?” Slowly with an appetizer? Dig into the side ...

  • 7 Reasons Why Marketing Professionals Love Social Media

    Many marketing companies regard social media as an important marketing tool. To others, social media marketing is viewed as a complicated process that is full of challenges. With adequate training, there are several powerful advantages to using...

  • Digital Marketing Prospecting & Remarketing

    We’ll talk about a two-pronged strategy to leverage digital marketing to drive your business forward. We’ll discuss two types of marketing, prospecting and remarketing, and think about how they can work together to create a full-funnel marketing campaign

    Thumbnail image for Digital Marketing Prospecting & Remarketing

Upcoming Social Media Marketing Classes in NYC or Live Online

All times are listed in Eastern Time unless otherwise specified.

February 2021
Digital Marketing Certificate
February 18–March 19
Weekdays 10–5pm
Online Only
$2,750
60 Hours
NYC or Live Online

Digital Marketing is a constantly expanding and essential component of any brand. Learn the strategies and skills needed to succeed online. This certificate includes classes in digital marketing strategy, SEO, Google Analytics, Google Ads, and social media marketing.

Add to cart
March 2021
Social Media Marketing Bootcamp
March 4–5
Thursday to Friday 10–5pm
$650
12 Hours
NYC or Live Online

In this two-day bootcamp you'll learn why Social Media Marketing has become one of the most powerful digital marketing tools. Learn how to build, target and convert leads from the major social media platforms, Facebook, LinkedIn, and Instagram, through paid and free marketing techniques.

Add to cart
LinkedIn & Instagram Marketing
March 4
Thursday 10–5pm
$325
6 Hours
NYC or Live Online

In this one-day course, we'll take a close look at Instagram and LinkedIn and help you choose the platform and digital marketing strategy that works best for you. Learn how to build, target, and convert leads through paid and organic marketing techniques.

Add to cart
Facebook Marketing
March 5
Friday 10–5pm
$325
6 Hours
NYC or Live Online

Learn how to create and manage successful Facebook ad campaigns, including setting up business pages, leveraging Facebook groups, and creating targeted ads. We'll also review conversion tracking, audience targeting, and Facebook Pixels to ensure that you earn a high return on your advertising budget.

Add to cart
April 2021
Digital Marketing Certificate
April 5–June 16
Weeknights 6–9pm
$2,750
60 Hours
NYC or Live Online

Digital Marketing is a constantly expanding and essential component of any brand. Learn the strategies and skills needed to succeed online. This certificate includes classes in digital marketing strategy, SEO, Google Analytics, Google Ads, and social media marketing.

Add to cart
May 2021
Social Media Marketing Bootcamp
May 3–12
Mondays & Wednesdays 6–9pm
$650
12 Hours
NYC or Live Online

In this two-day bootcamp you'll learn why Social Media Marketing has become one of the most powerful digital marketing tools. Learn how to build, target and convert leads from the major social media platforms, Facebook, LinkedIn, and Instagram, through paid and free marketing techniques.

Add to cart
LinkedIn & Instagram Marketing
May 3–5
Monday & Wednesday 6–9pm
$325
6 Hours
NYC or Live Online

In this one-day course, we'll take a close look at Instagram and LinkedIn and help you choose the platform and digital marketing strategy that works best for you. Learn how to build, target, and convert leads through paid and organic marketing techniques.

Add to cart
Facebook Marketing
May 10–12
Monday & Wednesday 6–9pm
$325
6 Hours
NYC or Live Online

Learn how to create and manage successful Facebook ad campaigns, including setting up business pages, leveraging Facebook groups, and creating targeted ads. We'll also review conversion tracking, audience targeting, and Facebook Pixels to ensure that you earn a high return on your advertising budget.

Add to cart
June 2021
Digital Marketing Certificate
June 17–July 30
Weekdays 10–5pm
$2,750
60 Hours
NYC or Live Online

Digital Marketing is a constantly expanding and essential component of any brand. Learn the strategies and skills needed to succeed online. This certificate includes classes in digital marketing strategy, SEO, Google Analytics, Google Ads, and social media marketing.

Add to cart
July 2021
Social Media Marketing Bootcamp
July 8–9
Thursday to Friday 10–5pm
$650
12 Hours
NYC or Live Online

In this two-day bootcamp you'll learn why Social Media Marketing has become one of the most powerful digital marketing tools. Learn how to build, target and convert leads from the major social media platforms, Facebook, LinkedIn, and Instagram, through paid and free marketing techniques.

Add to cart
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