Learn all of the digital marketing skills you need to promote your business in 2019. This certificate includes comprehensive courses in digital marketing strategy, SEO, Google Analytics, Google Ads, and Social Media Marketing.
This intensive bootcamp is perfect for business owners looking to increase traffic and monitor conversions on their website and social media platforms, or for those that are interested in or are currently employed in marketing looking to learn new skills from a top digital marketing expert.
Register for a Certificate
Customize your own schedule (choose dates at checkout), or choose a preset certificate track by expanding the dates below.
Monitor your website performance with Google Analytics
Earn a high ROI with Google Ads
Promote your business on Facebook, LinkedIn, and Instagram
Increase your websites organic search positions
Optimize your landing pages for conversions
Devise successful email marketing campaigns
This Certificate Program Includes
SEO in a Day
Search Engine Optimization (SEO) is one of the most critical marketing skills this century. Uncover reveal the secrets to SEO through lessons and labs where you will actually devise your own keyword strategy. Learn how to get any website listed higher, if not at the absolute top of search engine rankings.
Understand the role of digital marketing in today’s business landscape and get a proven framework for creating a successful digital marketing strategy. Learn to devise successful email marketing campaigns and optimize your website and landing pages for conversions. Create content to drive traffic to your site and engage your audience.
Google Ads (formerly AdWords) provides businesses with the opportunity to show up at the top of search engine results, drive traffic to their website and generate leads and sales within hours through paid campaigns. This one-day workshop will touch on all aspects of Google Ads. Get an introduction to paid advertising and walk away with an understanding of the essential elements needed to create successful paid campaigns via Google. We’ll cover setting up and managing a successful campaign, generating leads and sales, and tracking conversions to maximize results while saving money.
In this course, you’ll learn how to use Google Analytics, interpret its data, and make better business decisions. You’ll learn how to set up an account, understand what you should be tracking, and how to interpret Google Analytics reports and data.
Social Media Marketing has become one of the most powerful digital marketing tools. Learn how to build, target and convert leads from the major social media platforms, Facebook, LinkedIn, and Instagram, through paid and free marketing techniques.
Throughout the program, you'll work on various platforms to complete real-world exercises, learning the interfaces and advanced strategies to promote your business. The instructor is a versatile and experienced digital marketing professional who has helped scores of businesses increase traffic and conversions.
Learn from a digital marketing with 15 years of industry experience. As the founder of a website design and SEO company servicing clients globally, the instructor of this course is well-equipped to teach the latest online marketing strategies. She specializes in helping small businesses and entrepreneurs generate more leads, attract more clients, and grow their online presence.
Digital marketing expert teaching students
Gain Real-world Experience
You’ll gain valuable resources in this class including tools, best practices, and checklists that have been used by professionals to gain massive success in their own projects and clients projects. Throughout the courses, you’ll learn how to apply these tools and skills to your own real life projects.