Digital Marketing Strategy & Web Fundamentals (Self-Paced)

Self-paced online training with expert support

Learn to design and implement a digital marketing strategy that drives engagement and conversions. In this fast-paced course, you’ll explore how to define your audience and goals, and optimize your website for performance.

$325 6 clock hours Live Support Start anytime

This course includes

  • 6 hours of project-based training from experts
  • Software Access
  • Answers from real instructors
  • Retake for free within 1 year
  • Verified digital certificate of completion

This course is self-paced. For in-person or live online instruction, take Digital Marketing Strategy & Web Fundamentals.

In this self-paced course, you’ll learn how to build a digital marketing strategy that attracts and converts your ideal audience. Through step-by-step lessons, you’ll identify your target customers, define your goals, and develop a clear value proposition that sets your business apart.

You’ll also explore practical website optimization techniques designed to boost engagement and sales. From crafting an impactful homepage to designing persuasive product pages, you’ll gain the skills to transform your website into a powerful marketing tool that drives measurable results.

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