Digital Marketing Classes Lausanne

In this comprehensive digital marketing program, participants will learn the skills and techniques they need to succeed as a digital marketer. This program includes five bootcamps covering the following topics: Digital Marketing Strategies, Search Engine Optimization (SEO), Social Media Marketing, Google Ads, and Google Analytics. Participants will learn to develop, execute, and measure omnichannel marketing strategies utilizing a variety of tools and metrics. Students will work hands-on with each tool as they learn to launch campaigns across Google Ads and social media channels, analyze web data with Google Analytics, and learn about other key digital marketing strategies. This course is great for individuals looking to start a career in digital marketing, entrepreneurs looking to start a business and leverage digital marketing, or business owners looking to grow a business using digital marketing techniques. This program also includes a free retake so students can come back to refresh the material.

In this comprehensive digital marketing program, students will gain a broad understanding of the digital marketing landscape and then dive deeper into various categories of digital marketing. This full-time program runs over 6-weeks and includes career coaching. Students will learn to create campaigns that resonate with their audience, create a cohesive brand, and leverage a variety of marketing tools. Topics include content marketing, email marketing, social media marketing, search engine marketing, and analytics. Students will also finish the program with a digital marketing capstone project.

In this comprehensive digital marketing program, students will gain a broad understanding of the digital marketing landscape and then dive deeper into various categories of digital marketing. This part-time program can be taken over 3 months and includes career coaching. Students will learn to create campaigns that resonate with their audience, create a cohesive brand, and leverage various marketing tools. Topics include content marketing, email marketing, social media marketing, search engine marketing, and analytics. Students will also finish the program with a digital marketing capstone project.

In this digital marketing course, students will learn to think holistically about digital marketing and develop a successful strategy. Participants will learn the core concepts of digital marketing like audience targeting, positioning, overall strategy, and various marketing techniques. Topics include digital marketing strategy, website optimization, email marketing, and content marketing. This course offers flexible scheduling options and a free retake for students to refresh the materials.

Professionals who want to develop their digital marketing skills can enroll in this digital marketing course. This course features industry leaders who teach you about branding, search marketing, social media campaigns, and other aspects of digital marketing strategy. You will learn about demographics, brand voice and positioning, SEO and Google ad positioning, and how to manage effective digital marketing campaigns. Graduates will come away with valuable skills in marketing strategy.

This course teaches participants how to increase their return on investment in marketing. You will learn about KPIs, customer journeys, and multi-channel marketing.

Gain an overview of the techniques, strategies, and functions of digital marketing and learn to apply them to your own company. This course includes a voluntary optimization analysis of your website.

This class helps students to understand all the components of a successful digital marketing strategy. The curriculum touches on such key topics as web management tools, social media management, and global digital strategy.

Students will learn how to acquire new audiences and consumers through social media, search engines, Pay Per Click (PPC), Cost Per Click (CPC), and other strategies and tools.

Learn the ins and outs of digital marketing. This course covers content marketing, web writing, SEO and SEA, advertising on social media, email marketing, performance analysis, and e-commerce.