In this one-day class, you’ll learn the basics of Google Analytics to understand the basic reports, answer key marketing questions, and more
6 Hours
NYC or Live Online
Google Analytics is a widely used free web analytics tool. Learn how to set up an account and understand what you should be tracking. Leave with a solid understanding of the tool and how to optimize its wealth of data towards your advantage.
A Google Analytics account is not mandatory. However, if you already have one, please make sure you have access to it during class.
If you’re interested in a more comprehensive course on Google Analytics, please see our 2-day Google Analytics Bootcamp or expand your skills with our Google Analytics Advanced course.
New: Introduction to GA4
GA4, short for Google Analytics 4, is Google’s latest version of Google Analytics. In this course we will provide an introduction to GA4, as it’s still in development and many of the features in Universal Analytics are still not available in GA4. The changes in GA4 are exciting and include a new interface, a new data model and new methods for tracking events that matter to you. This will help you get on a path for success once GA4 is ready for full adoption.
From our hands-on training style to world-class instructors and custom-crafted curriculum, we deliver results our alumni are proud of.
Upon completion of this course, you’ll receive an official certificate testifying to your mastery of the curriculum. We’ll send you a link where you can download your certificate, share it online with your friends, post it to your professional network on LinkedIn, and view all your earned certificates. Congratulations on your achievement!
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Learn the concepts and skills covered in this course or your tuition is on us. See details and terms & conditions.
Work on projects proven to boost retention
Refined over many cohorts for an optimal learning experience
I took the Google Analytics in a Day class and got a great overview of how to apply it to my business right away! Always love taking classes with Nicole. She is a wealth of knowledge and an inspiration to learn more and more!
—Victoria G.
Experienced educators who are driven to help you succeed
Refresh the materials and gain additional practice
185 Madison Ave, NYC
Get face-to-face interaction with an instructor and other students when you learn at our NYC campus. Courses are hands-on with a computer and software provided.
Remote, from anywhere
Get the same interactivity and access to the instructor as in-person students. There are no extra fees and we’ll work with you to ensure your remote setup is perfect.
Students must be comfortable using a computer. No other prior knowledge is required.
This course does not qualify for payments plans or student financing. See our Payment Plan FAQ to find related programs that qualify.
You may attend this training virtually (online) at the scheduled time the course is offered (New York, Eastern Time).
