Study digital marketing across programs that combine creativity and analytics. You’ll design data-backed strategies for search, social, and content marketing success.
Learn the digital marketing tools and strategies needed to succeed online, including SEO, social media marketing, paid search, and analytics tracking. Gain essential skills to promote a business and increase ROI in today’s competitive markets from top digital marketing experts.
Boost your social media marketing skills and stay on top of trends with our certificate program. Learn to create effective strategies on platforms like Instagram, Facebook, LinkedIn, YouTube, TikTok, and X (formerly known as Twitter) to grow your online following and stand out in the marketplace.
Learn how to use Google Analytics and its applications for marketing, including tracking data, interpreting reports, and optimizing performance. Discover GA4 and its new features.
Learn how to develop and manage successful Google Ads campaigns, generate leads and sales, track conversions, and improve your search engine ranking with this comprehensive workshop. Perfect for anyone looking to expand their brand awareness through effective paid advertising techniques.
Learn how to incorporate AI in your marketing strategy with this in-depth course. Explore how to use AI-driven tools to help your SEO, SEM, social media marketing, analytics tracking, paid advertising, and more.
Gain a competitive advantage with hands-on lessons in Search Engine Optimization (SEO) and competitive keyword analysis. Learn advanced SEO strategies and launch your website to the top in this practical bootcamp.
Learn how to create a successful digital marketing strategy and optimize your business's website to reach your target audience. This accelerated course covers topics such as identifying your goals and audience, optimizing your website for conversion, and developing a value proposition.
This course offers a comprehensive exploration of content marketing, covering topics such as content creation, promotion, and measurement. Gain valuable insights and learn the best practices for effectively utilizing content creation to promote your brand in this accelerated class.
Discover the ins and outs of email marketing, from building an effective email list to designing compelling emails, and learn how to optimize your campaigns for maximum success. This short course will provide you with the knowledge and strategies you need to excel in the competitive world of email marketing.
Digital marketing includes all marketing efforts made online. It is the component of marketing that utilizes the internet to promote products and services, reaching out to any device connected online. Digital marketing is the overarching title for prevalent online campaigns such as email drip marketing, social media, SEO, SEM, paid search, and skills in CMS and CRM platforms. As the field grows, so do the emerging niche areas within digital marketing.
Facets of digital marketing go beyond outreach; they also include metrics and analytics, found with a variety of tools that businesses and individuals can choose to use within Google Analytics. Production of all areas in digital marketing and monitoring and measuring results while social listening are elements of what makes up a day for a Digital Marketer.
The quality of a company’s digital marketing effort is sometimes seen as the make-or-break point for a company’s success. Creating and maintaining an online presence is critical for companies trying to acquire as large of a market share as possible. It is an ever-evolving and fast-paced world where the rules are constantly changing, and new avenues are popping up in real-time. Having a firm grasp on the fundamental backbone of this field is achieved through taking digital marketing courses.
Digital marketing is used everywhere, including the healthcare industry. Healthcare institutions like Tampa General Hospital, USF Health, and the Moffitt Cancer Center hire teams of marketing professionals to acquire patients through various means, such as social media engagement with the community and recruiting nurses and other staff. Email campaigns can assist with public health initiatives and prevent risks, while managing an online reputation as a whole, through Google Reviews and other platforms, can improve the institution’s standing with the region at large.
Tech companies in the region, such as cybersecurity firms like ReliaQuest and KnowBe4, hire digital marketing teams to handle the community outreach and get the word out about products and services. For instance, paid search ads and email campaigns are just some of the ways Digital Marketers make an impact in the company. Likewise, a strong social media presence is something a tech company would need to really stand out in the crowded market.
It’s no surprise that Tampa has a strong tourism industry. With its sunny beaches, exciting theme parks and sports arenas, and all the cultural excursions to explore, there’s something for everyone in Tampa. Digital marketing is integral to this industry as most people search for travel inspiration on apps like Instagram and TikTok. Knowing how to advertise, set up search ads, and promote services is essential for the various cruise lines at Port Tampa Bay or the resorts and hotels like Seminole Hard Rock Hotel & Casino.
As businesses grow and the revenue companies produce remains high, digital marketers are in high demand across nearly every industry. A recent scan of the most popular job boards online was flooded with employers looking for digital designers and specialists in the field such as SEO optimizers and social media listeners.
A Digital Marketer’s essential skills include rudimentary experience with design-based thinking and planning, content marketing, an understanding of how to read and apply data analytics, SEO & SEM expertise, and traditional marketing expertise. Video views consistently rank as one of the highest attraction-getters in marketing, and experience with video creation is an advantage.
It is estimated that the most successful businesses are dedicating at least half of their marketing budget to digital marketing. Sales and marketing departments within companies and agencies are hungry to add more talented people and are often willing to pay for an employee’s education. With the flexibility that digital marketing provides, marketers can enjoy all that Tampa offers as their home base and choose to perform their job either locally or remotely.
In general, the salary range for a Digital Marketing Strategist in Tampa is from $56,000 to $94,000, but it can depend significantly on the company and level of experience. Social Media Managers earn roughly $40,000 on the low end but can earn as much as $100,000, so this can also show the range of salary expectations.
Virtual digital marketing classes are convenient and offer both learning and realistic situations for anyone wanting to go into the field. These online classes are live, and the instructor can answer questions in real-time. The student can even share their computer screen with the instructor if they’d like.
Noble Desktop’s Digital Marketing Certificate will teach the most up-to-date strategies in digital marketing. Students will learn what they need to know to apply right away with the skills they gain. The students will learn about strategy, SEO, Google Analytics, Google Ads, and social media marketing.
There’s also a Social Media Marketing Certificate that teaches students how to create targeted campaigns across platforms like TikTok, Instagram, Facebook, LinkedIn, YouTube, and X (Twitter). Specifically, you’ll learn how to create content for each app, increase engagement with consumers, and use analytics to determine where you’ve been successful.
For a study in one of the specific areas of digital marketing, there is an SEO Bootcamp. The syllabus for this bootcamp includes how search engines rank websites, keyword research techniques, SEO content and on-page optimization best practices, and auditing, measurement, and reporting SEO success.
Many employees need digital marketing knowledge, but bringing everyone up to a higher level of abilities is an excellent investment in your workforce. Noble Desktop offers live, onsite digital marketing corporate training that can boost your workplace’s daily productivity. An expert Noble Desktop instructor will come to your location, or a live online course can be arranged on a video conferencing platform such as Zoom.
Sometimes, employees appreciate the option of taking a digital marketing class when it fits in with their schedules. For them, you can obtain vouchers that allow them to take a course in an open enrollment session. There is a discount on the purchase of multiple vouchers. Contact Noble Desktop for more information about digital marketing training for your teams.
Tampa is one of the most diverse areas in Florida, making it an ideal place to develop skills in technology, business, design, or data through training courses. The city’s economy spans industries such as finance and cybersecurity, with prominent companies and startups throughout the Tampa Bay area. Tampa offers professionals the opportunity to apply what they learn in a real-world setting, from the executive-driven Water Street district to the Channelside areas. Noble Desktop’s instructors bring decades of experience to each class, meshing practical training with hands-on learning. The training courses in subjects ranging from coding to Excel, instructors help students gain the practical experience needed to succeed in Tampa’s competitive job market.
Digital marketing is crucial for reaching audiences across Tampa’s competitive business and tourism sectors. Students who take classes from Noble Desktop will learn strategy, analytics, and content creation from instructors who have managed real campaigns.
Dr. Cheryl McCloud is a seasoned expert with over 35 years of experience in global supply chain management, spanning across industries like transportation, trade compliance, and inventory management. She earned her Bachelor’s in International Studies from Old Dominion University before pursuing an MBA in Project Management from Devry University and a DBA in Global Supply Chain Management from Walden University. Dr. McCloud currently teaches project management and marketing classes at Graduate School USA and has the background to help others reach the next step in their careers as well. She previously owned a global transportation business and served as a federal government contractor. Additionally, she provided global trade compliance oversight for major shippers across the world. She’s also a licensed U.S. Customs Broker with certification in project management and federal maritime law. Between her extensive career and numerous accolades, Dr. McCloud serves as a fantastic asset and resource for students.
Edward (Scott) Dillion is a retired Senior Financial Manager with over 30 years of experience in the Department of Defense, specializing in financial management, budgeting, auditing, and cost analysis, just to name a few subjects. He holds an MBA from Southern Illinois University and a B.A. in Business Administration from Grove City College. After retiring from civil service in 2014, he transitioned to a career as an instructor and consultant. He has worked as an adjunct instructor at Graduate School USA since 2015 and teaches a variety of courses, including project management and marketing. Dillon is also a Subject Matter Expert (SME) for Management Concepts Inc., where he contributes to financial management course material. In addition to his accomplishments in the professional world, he holds a lifetime membership of the American Society of Military Comptrollers and has a Top Secret security clearance. His career positions him as an excellent source of knowledge for all his students.