Top Washington, D.C. Digital Marketing Courses

  • General Assembly Digital Marketing Course

    Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting.

    In-person @ 509 7th Street NW, Washington, DC Also available online
    • $4,500
    • 40 Hours
    • Weekdays or Evenings
    • Beginner
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  • Boot Camp Digital Digital Marketing Workshop

    This 4-day digital marketing program is designed to give participants a comprehensive overview of digital marketing and various components of digital marketing. The course starts with an overview of digital marketing and then shifts towards web optimization and SEO. The course continues with email, digital advertising, social media, and other key platforms for effective marketing. Students receive a certification at the conclusion of the course, along with online learning access.

    In-person @ 1025 Connecticut Avenue NW, Washington, DC Also available online
    • $2,497
    • 4 Days
    • Weekdays
    • Beginner
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  • Georgetown School of Continuing Studies Digital Marketing Strategy Bootcamp

    In this comprehensive digital marketing program, students will learn the skills they need to succeed in the digital age. Participants will understand the full digital marketing landscape and learn the tools they need to drive impact with digital marketing. This course blends online and on-campus learning for professionals looking to learn outside of regular work hours. This program includes career development coaching, project work, and a certificate to show prospective employers. Topics include multi-channel marketing strategies, digital tactics to business growth, measurability of digital marketing, and presentation skills.

    In-person @ 640 Massachusetts Ave NW, Washington, DC
    • $4,995
    • 12 Weeks, 4 hr/wk
    • Weekends
    • Beginner
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  • Noble Desktop Digital Marketing Certificate

    In this comprehensive digital marketing program, participants will learn the skills and techniques they need to succeed as a digital marketer. This program includes five bootcamps covering the following topics: Digital Marketing Strategies, Search Engine Optimization (SEO), Social Media Marketing, Google Ads, and Google Analytics. Participants will learn to develop, execute, and measure omnichannel marketing strategies utilizing a variety of tools and metrics. Students will work hands-on with each tool as they learn to launch campaigns across Google Ads and social media channels, analyze web data with Google Analytics, and learn about other key digital marketing strategies. This course is great for individuals looking to start a career in digital marketing, entrepreneurs looking to start a business and leverage digital marketing, or business owners looking to grow a business using digital marketing techniques. This program also includes a free retake so students can come back to refresh the material.

    Available live online (virtual training) from anywhere
    • $3,995
    • 120 Hours
    • Weekdays or Evenings
    • Beginner
    • Free Retake
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  • GW Boot Camps Digital Marketing Boot Camp

    This 18-week program offers a comprehensive introduction to digital marketing. Using tools such as MailChimp, HTML/CSS, CRMs (Customer Relationship Management software), Google Analytics, and Facebook Insights, students will complete projects using digital marketing skills. Students will learn brand and content strategy, lead generation, automation, backlinking, and conversion tracking. Graduates will be able to create and drive effective social media strategy.

    In-person @ 1522 K St NW, Washington, DC
    • $10,000
    • 18 Weeks, 10 hr/wk
    • See provider
    • Beginner
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  • General Assembly Advanced Digital Marketing Bootcamp

    This advanced digital marketing course is a 1-day bootcamp designed for individuals who have a basic familiarity with digital marketing looking to add to their digital marketing toolkits. In this hands-on bootcamp, students will learn about the drivers for SEO, how to use various social media channels to win new customers (Facebook, AdWords, etc.), and how to analyze and measure the marketing funnel. Students will also learn how to create content that resonates and helps retain customers, the basics of account-based marketing, how to validate new products through survey research, and the importance of tracking KPIs (key performance indicators).

    In-person @ 509 7th Street NW, Washington, DC Also available online
    • $250
    • 7 Hours
    • Weekdays or Weekends
    • Intermediate
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  • General Assembly Google Analytics Bootcamp

    This Google Analytics course is a beginner-friendly bootcamp designed for individuals aiming to better understand website traffic through Google Analytics. Students in the 1-day bootcamp will walk away with a strong understanding of how tracking KPIs via Google Analytics can improve online business, learn how lean website analytics can lead to better reporting metrics, and how the various analytics tools can lead to more intelligent insights. Students will also discover how to tag marketing campaigns to make them traceable through Google Analytics and how remarketing lists can drive stronger online advertising.

    In-person @ 509 7th Street NW, Washington, DC Also available online
    • $250
    • 7 Hours
    • Weekdays or Weekends
    • Beginner
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  • General Assembly SEO Bootcamp

    This SEO course is a 1-day bootcamp designed for individuals with general knowledge about websites or web-related businesses looking to drive more traffic to their website. Students who participate in this bootcamp will walk away with a strong understanding of how websites are found through search engines, explore Google Analytics and other tools to measure web traffic, and establish a strong keyword list to improve website rankings in search queries. Students will also learn how to analyze keyword performance, structure URLs, page titles, and meta tags, and establish a long-term blog strategy to drive SEO improvements each month.

    In-person @ 509 7th Street NW, Washington, DC Also available online
    • $250
    • 5 Hours
    • Weekdays or Weekends
    • Beginner
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  • Thinkful Digital Marketing Immersion

    In this comprehensive digital marketing program, students will gain a broad understanding of the digital marketing landscape and then dive deeper into various categories of digital marketing. This full-time program runs over 6-weeks and includes career coaching. Students will learn to create campaigns that resonate with their audience, create a cohesive brand, and leverage a variety of marketing tools. Topics include content marketing, email marketing, social media marketing, search engine marketing, and analytics. Students will also finish the program with a digital marketing capstone project.

    Available live online (virtual training) from anywhere
    • $7,500
    • 6 Weeks, 50 hr/wk
    • Weekdays
    • Beginner
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  • Thinkful Digital Marketing Flex

    In this comprehensive digital marketing program, students will gain a broad understanding of the digital marketing landscape and then dive deeper into various categories of digital marketing. This part-time program can be taken over 3 months and includes career coaching. Students will learn to create campaigns that resonate with their audience, create a cohesive brand, and leverage various marketing tools. Topics include content marketing, email marketing, social media marketing, search engine marketing, and analytics. Students will also finish the program with a digital marketing capstone project.

    Available live online (virtual training) from anywhere
    • $4,500
    • 3 Months, 15 hr/wk
    • See provider
    • Beginner
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  • Ledet Training Google Analytics 101

    This crash course is meant to get individuals up and running with Google Analytics. Students will learn to leverage the tool to understand web behavior from users of their site, sources of traffic, and marketing effectiveness. Individuals will learn hands-on by working in the tool. Topics include creating a Google Tag Manager account, segmenting and filtering in Google, interpreting information, and more foundational skills for Google Analytics.

    In-person @ 1634 I Street NW, Washington, DC Also available online
    • $999
    • 2 Days
    • Weekdays
    • Beginner
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  • Ledet Training Google Adwords 501 - Google Adwords and Analytics Bootcamp

    This 4-day bundle combines Google Ads and Google Analytics training for individuals looking to add to their marketing toolkit. As part of Google Ads training, students will learn the basics of search engine marketing, how to run campaigns, how to manage and optimize an account, and more foundational Google Ads skills. Then students will learn to use Google Analytics for web and marketing analytics. Topics include launching and optimizing paid search campaigns, using Google Analytics to optimize marketing initiatives, and understanding and interpreting reports in Google Analytics.

    In-person @ 1634 I Street NW, Washington, DC Also available online
    • $1,799
    • 4 Days
    • Weekdays
    • Beginner
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  • Noble Desktop SEO Bootcamp

    In this 2-day SEO bootcamp, participants will learn the strategies, best practices, and techniques to succeed in their SEO efforts. Students will gain a deep understanding of how search engines work and the action they need to take to improve their search engine rankings. Topics include content writing techniques, on-page optimizations, off-page optimizations, link building strategies, competitor analysis tools, and more. This course is geared towards business owners, marketers, or web-developers looking to boost their skill set with SEO or grow a business through organic search. This course also includes a free retake so students can come back to refresh the material.

    Available live online (virtual training) from anywhere
    • $650
    • 12 Hours
    • Weekdays or Evenings
    • Beginner
    • Free Retake
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  • Noble Desktop Google Analytics Bootcamp

    In this complete Google Analytics program, participants will learn the basics of Google Analytics and master the tool's advanced features. Participants will learn how to make data-driven decisions and optimize marketing and websites using Google Analytics. Topics include establishing KPIs, understanding reporting, analyzing web behavior, aggregate marketing data, and more. This course also includes a free retake so students can refresh the course materials.

    Available live online (virtual training) from anywhere
    • $350
    • 6 Hours
    • Weekdays or Evenings
    • Beginner
    • Free Retake
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  • Ledet Training SEO Essentials - Introduction to Search Engine Optimization

    Optimize your website with the skills you learn in this beginning-level, two-day SEO essentials course. The hands-on instruction helps students learn SEO best practices and the skills they need to execute these principles. Daily self-evaluations keep everyone on track, and real-world demonstrations help students apply newly-acquired skills. Specific topics include keywords research, content creation, manual optimization, click-through rate improvement, SERP ranking optimization, monitoring progress, avoiding pitfalls, search basics, blog optimization, and SEPO creativity.

    In-person @ 1634 I Street NW, Washington, DC Also available online
    • See provider
    • 2 Days
    • Weekdays
    • Beginner
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  • Certstaffix Training Search Engine Optimization (SEO)

    In this SEO course, students will learn the principles of search engine optimization and develop a plan to improve SEO with various techniques. Students will go through a series of modules as they build a plan for tackling the multitude of SEO factors. Topics include SEO basics, creating a plan, site optimization, keyword strategy, link building, local search, and paid search.

    Live online with optional computer lab access @ 4000 Legato Rd, Fairfax, VA
    • $890
    • 2 Days
    • Weekdays
    • Beginner
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  • Certstaffix Training Google Analytics

    This 3-day course is geared towards individuals looking to get up and running with Google Analytics for web analytics. Students will learn to set up Google Analytics tracking, how to interpret the data, and create reports. Topics include account setup and management, understanding each of the standard reports, experimentation, and advanced metrics and reporting.

    Live online with optional computer lab access @ 4000 Legato Rd, Fairfax, VA
    • $1,715
    • 3 Days
    • Weekdays
    • Beginner
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  • General Assembly Social Media Bootcamp

    This 2-day social media bootcamp is a beginner-friendly bootcamp designed for individuals interested in using social media strategically to build a brand. In this hands-on bootcamp, students will get an overview of the social media platforms and the benefits they can bring to brands. Students will work on social media strategy and content, they will review the basics of paid social advertising, and they will discover how to measure the success of a social media campaign. Students will gain access to helpful tools for understanding the target audience, how to create content, and how to derive insights from Facebook ad manager and Facebook Insights.

    In-person @ 509 7th Street NW, Washington, DC Also available online
    • $375
    • 12 Hours
    • Weekdays or Weekends
    • Beginner
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  • Certstaffix Training Instagram For Business

    Learn to use Instagram for advertising in this 1-day course. This course is designed to teach entrepreneurs and marketers how to drive sales with Instagram. Students will learn the basics of setup, how to create campaigns, and how to develop strategies to drive sales. This course covers Instagram branding, the basics of direct response marketing, building a following, driving sales, audience targeting, and other strategies for Instagram marketing.

    Live online with optional computer lab access @ 4000 Legato Rd, Fairfax, VA
    • $450
    • 1 Day
    • Weekdays
    • Beginner
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