Many of us have been there
Social media has so many options; it’s like standing at an elaborate restaurant buffet, asking, “Where to start?”
- Slowly with an appetizer?
- Dig into the side dishes?
- Or go hog-wild and dive straight for the Buffalo wings, pizza, and desserts?
So let’s clarify
In order to narrow down your starting point and develop an effective social media marketing strategy, you have to understand what your choices are, what each offers, and how to leverage them.
Having this solid understanding is essential because social media marketing is as varied as it is indispensable. For many businesses, it's no longer an option, and it’s incredibly lucrative when done correctly.