When L. Edwige M. Dabontin first arrived in the U.S. from Africa, she brought with her an impressive background in marketing, along with an MBA in Communication & Public Relations earned in Senegal and France. Armed with five years of experience developing and executing multi‑channel campaigns and leveraging analytics to drive results, she was ready to expand her skills even further.
But adjusting to a new, fast‑moving digital marketing landscape meant refining her skill set. She needed a training program that would boost her existing skills while intertwining with the professional standards of the U.S. market. That search led to Noble Desktop’s Digital Marketing Certificate, a program that provided exactly what was needed to bridge the gap between international expertise and a new market.
Here’s what Edwige had to say about the program and time at Noble Desktop:
Q: Tell us a little about yourself: your name, background, and experience.
A: I’m a bilingual marketing and communications professional with five years of experience. I earned my MBA in Communication & Public Relations in Senegal and France. Over the years, I’ve worked on multi‑channel campaigns, created digital content, managed social media platforms, and focused on increasing brand visibility through data‑driven strategies. I’ve also developed strong skills in market research and performance analytics.
Q: What inspired you to choose Noble Desktop’s Digital Marketing Certificate over other options?
A: When I first arrived in the United States from Africa, I sought a training program to expand my skills and align them with the professional standards of the American digital marketing landscape. The Social Media Industry & Portfolio course in the certificate offered me an exceptional experience!
Q: Which parts of the certificate stood out to you the most, and why?
A: The SEO and social media strategy part stood out to me the most because of the new & trendy tools I learned, notably, Meta Business Suite and SEMrush. I've never heard about these tools and their strategies before. But since I learned them, I'm feeling like a digital marketing champion.
Q: Was there a particular project or assignment during the program that you’re especially proud of? Tell us about it.
A: Yes, during Social Media Industry & Portfolio. I featured my own project that I wish to create back in my country, called "Drop American Home-Style in Africa".
Q: How did the instructors or class format help you grasp marketing concepts?
A: The content was excellent, but what really stood out was the human‑centered approach from the instructors. They were so supportive and genuinely invested in each student’s success. J.J., in particular, explained everything so clearly and always brought in great real‑life examples.
Q: Would you recommend this program to others? What would you tell them about your experience?
A: This course provided me with a comprehensive understanding and hands-on skills in current trends, tools, and key strategies essential for building an effective online presence. It significantly eased my professional transition into this new environment while boosting my competitiveness in both the U.S. and international markets. It’s an enriching, flexible, and affordable program that I highly recommend to anyone looking to grow or quickly integrate into the digital space. Beyond the quality of the content, I was deeply moved by the human-centered approach and support from the Noble Desktop team. The instructors are attentive, caring, and genuinely committed to each student’s success.
To connect with Edwige, visit her LinkedIn profile.
Interested in starting your own digital marketing journey? Check out the upcoming digital marketing courses to learn how you can gain hands-on experience and elevate your career.
