Google Ads (formerly AdWords) provides businesses with the opportunity to show up at the top of search engine results, drive traffic to their website, and generate leads and sales within hours through paid campaigns. 

This course is a robust introduction to all aspects of Google Ads. For more information about the topics covered in class, please refer to the syllabus below. 

Google Ads Level 1 is a great opportunity for anyone looking to jumpstart their brand awareness. Students interested in a more comprehensive look at Google Ads, please see Google Ads Bootcamp or continue to expand skills in the Google Ads Advanced course.