Google Ads (formerly AdWords) provides businesses with the opportunity to show up at the top of search engine results, drive traffic to their website, and generate leads and sales within hours through paid campaigns.
This course is a robust introduction to all aspects of Google Ads. Learn about paid advertising and walk away with an understanding of the essential elements needed to create successful paid campaigns via Google. For more information about the topics covered in class, please refer to the syllabus below.
Google Ads in a Day is a great opportunity for anyone looking to jumpstart their brand awareness. Students interested in a more comprehensive look at Google Ads, please see Google Ads Bootcamp or continue to expand skills in the Google Ads Advanced course.
Improve your business rankings and show up at the top of search engine results using tried-and-true techniques as taught by a NYC digital marketing expert.
Learn through hands-on labs and get one-on-one attention. Classes are small and students are guided through how to set up and manage a successful Google Ads campaign, devise keyword strategies, and much more!
Instruction from a Digital Marketing Professional
Nicole McCullum is a digital marketing professional with over 14 years of industry experience. As the founder of a website design and SEO company servicing clients globally, Nicole is well-equipped to teach digital marketing. She specializes in helping small businesses and entrepreneurs generate more leads, attract more clients, and grow their business online.
Highly Reviewed by Our Alumni
From our hands-on training style to world-class instructors and proprietary curriculum, we deliver a learning experience our alumni can be proud of.
Nicole from Noble Desktop is a brilliant search marketing expert who completely expanded my understanding of Google AdWords in a short period of time.
Lauren McGrath, Hearing Health Foundation
Nicole covered a wide range of topics in a day in a very understandable format.
I highly recommend Nicole at Noble Desktop. She explains complex digital marketing in a very user-friendly and simple way to understand. She has exceptional skills in teaching in a group setting, while also going around the room for individualized attention and answering everyone's questions. Super friendly and knowledgable! Also, administration is super helpful and friendly, they are always very accommodating, understanding, and provide exceptional customer service. I look forward to completing my digital marketing certificate.
Very clear, smart teacher. Learned a ton!
Tanya Van Sant, ArtBase
Frequently Asked Questions
Are there prerequisites for this class?
No. Students only need to be comfortable with using a computer and the internet.
Do I need to bring anything to the class?
A Google Ads account is not mandatory, however, if you already have one set up, you’ll need to make sure you have access to it during class.
We provide computers (Mac or PC) with the required software installed. Choose your operating system at checkout.
Do you offer discounts or a payment plan for this course?
Shorter courses such as this are already affordably priced and are not eligible for discounts.
This course is not eligible for a payment plan, which is only available for programs priced at $2,495 and above. Read our Payment Plan FAQ for more details.