If a potential employer or client is looking at your design portfolio, they saw or heard something that made them want to examine your work and learn more about you. 

The foundation of a good design portfolio is good projects, nicely displayed. But that’s not enough. Employers and clients want to know how you created those projects, what skills they demonstrate, and what those projects reveal about you.

As a designer at any level, your portfolio is a most valuable asset. It represents what you can do, the methods you can apply to implement stakeholder objectives, your unique style and approach, and your accomplishments.