Search Engine Optimization (SEO) falls within the realm of digital marketing. It involves getting websites to rank higher in searches through organic and paid search. With organic searches, SEO experts focus on keyword searches, optimization, and link building to achieve ranking goals. With paid SEO, SEO marketers use tools like Google Ads to place websites higher above organic results. SEO is one aspect of digital marketing and can work in conjunction with content marketing, Google Ads, and social media marketing to achieve broader digital marketing goals. Enrolling in in-person, virtual, or corporate SEO training is a great way to develop SEO skills and experience.
SEO Careers in Sydney
Learning SEO can lead to various career opportunities in digital marketing in Sydney. It is common for individuals with this skill set to secure jobs such as Digital Marketers, Digital Analysts, Search Managers, Optimization Specialists, and Social Media Strategists.
These roles are important to businesses, health, government, technology, finance, tourism, investment, and many of the leading industries that are critical to Sydney’s economy. They offer high-paying salaries averaging around $90,000 a year.
In-Person SEO Classes in Sydney
In-person SEO classes are available throughout Sydney. They offer optimal learning opportunities that give beginners the start they need to be successful in digital marketing.
The General Assembly offers a 30-hour Introduction to SEO training. Dynamic Web Training offers one-day courses in SEO Essentials and SEO Advanced. Sydney Community College’s in-person courses include SEO and Google Analytics: Introduction Course for Beginners, Search Engine Optimization (SEO), and SEO and Google Analytics: Comprehensive Course for Beginners.
University of Sydney Centre for Continuing Education offers in-person training in Introduction to SEO (Search Engine Optimization) and Web Writing with SEO.
Virtual SEO Classes
If you enjoy interactive learning, live online SEO classes provide hands-on, interactive learning opportunities that are as effective as in-person classes. These classes are led by experienced instructors and can be accessed from any location. Noble Desktop, which provides this tool, offers several live online SEO classes in Sydney.
The Digital Marketing Certificate is a comprehensive training program that covers multiple aspects of digital marketing. In this course, you will learn SEO, Google Ads, Google Analytics, and social media marketing.
The SEO Bootcamp introduces you to search engine optimization, keyword research, link building, how to prepare a website for SEO, and SEO strategies.
The Social Media Marketing Bootcamp prepares you to use social media platforms like Instagram, Facebook, LinkedIn, YouTube, and TikTok for social media marketing. You will learn how to determine which platform is ideal for your goals and how to develop social media strategies.
Understanding how SEO campaigns function is as important as learning SEO. The Google Analytics Bootcamp will teach you how to gather, analyze, and track data from your SEO and digital marketing campaigns.
NYIM Training also offers live online SEO classes, including SEO Bootcamp and SEO in a Day.
Corporate & Onsite SEO Classes
Noble Desktop provides onsite and corporate SEO classes to companies in Sydney. Training can be tailored to meet your team’s demands and can take place at your office or virtually through platforms like Zoom. Noble also has pre-scheduled, open enrollment group sessions, which can be attended with the advance purchase of vouchers (discounts for groups). Please contact Noble to learn about onsite and corporate SEO classes.