Digital Marketing Classes Toronto

Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting.

Professionals who want to develop their digital marketing skills can enroll in this digital marketing course. This course features industry leaders who teach you about branding, search marketing, social media campaigns, and other aspects of digital marketing strategy. You will learn about demographics, brand voice and positioning, SEO and Google ad positioning, and how to manage effective digital marketing campaigns. Graduates will come away with valuable skills in marketing strategy.

In this digital marketing program, students will learn to use digital marketing tools such as Hootsuite, Google Analytics, Facebook Ads Manager, and Google Ads to develop content, analyze data, and manage social media and search engine marketing content. Each module of this online or on-campus program culminates in a realistic real-world project. After graduation, students have access to a Career Success Program.

In this comprehensive digital marketing program, participants will learn the skills and techniques they need to succeed as a digital marketer. This program includes five bootcamps covering the following topics: Digital Marketing Strategies, Search Engine Optimization (SEO), Social Media Marketing, Google Ads, and Google Analytics. Participants will learn to develop, execute, and measure omnichannel marketing strategies utilizing a variety of tools and metrics. Students will work hands-on with each tool as they learn to launch campaigns across Google Ads and social media channels, analyze web data with Google Analytics, and learn about other key digital marketing strategies. This course is great for individuals looking to start a career in digital marketing, entrepreneurs looking to start a business and leverage digital marketing, or business owners looking to grow a business using digital marketing techniques. This program also includes a free retake so students can come back to refresh the material.

This course teaches search engine marketing using a collaborative project-based learning model. Graduates are ready to provide advanced analysis and professional campaign management. Online or on campus, students will gain the skills you need to develop and manage a search engine marketing campaign.

This advanced digital marketing course is a 1-day bootcamp designed for individuals who have a basic familiarity with digital marketing looking to add to their digital marketing toolkits. In this hands-on bootcamp, students will learn about the drivers for SEO, how to use various social media channels to win new customers (Facebook, AdWords, etc.), and how to analyze and measure the marketing funnel. Students will also learn how to create content that resonates and helps retain customers, the basics of account-based marketing, how to validate new products through survey research, and the importance of tracking KPIs (key performance indicators).

This Google Analytics course is a beginner-friendly bootcamp designed for individuals aiming to better understand website traffic through Google Analytics. Students in the 1-day bootcamp will walk away with a strong understanding of how tracking KPIs via Google Analytics can improve online business, learn how lean website analytics can lead to better reporting metrics, and how the various analytics tools can lead to more intelligent insights. Students will also discover how to tag marketing campaigns to make them traceable through Google Analytics and how remarketing lists can drive stronger online advertising.

This SEO course is a 1-day bootcamp designed for individuals with general knowledge about websites or web-related businesses looking to drive more traffic to their website. Students who participate in this bootcamp will walk away with a strong understanding of how websites are found through search engines, explore Google Analytics and other tools to measure web traffic, and establish a strong keyword list to improve website rankings in search queries. Students will also learn how to analyze keyword performance, structure URLs, page titles, and meta tags, and establish a long-term blog strategy to drive SEO improvements each month.

In this comprehensive digital marketing program, students will gain a broad understanding of the digital marketing landscape and then dive deeper into various categories of digital marketing. This full-time program runs over 6-weeks and includes career coaching. Students will learn to create campaigns that resonate with their audience, create a cohesive brand, and leverage a variety of marketing tools. Topics include content marketing, email marketing, social media marketing, search engine marketing, and analytics. Students will also finish the program with a digital marketing capstone project.

In this comprehensive digital marketing program, students will gain a broad understanding of the digital marketing landscape and then dive deeper into various categories of digital marketing. This part-time program can be taken over 3 months and includes career coaching. Students will learn to create campaigns that resonate with their audience, create a cohesive brand, and leverage various marketing tools. Topics include content marketing, email marketing, social media marketing, search engine marketing, and analytics. Students will also finish the program with a digital marketing capstone project.