Gain a competitive advantage with hands-on lessons in Search Engine Optimization (SEO) and competitive keyword analysis. Learn advanced SEO strategies and launch your website to the top in this practical bootcamp.
Learn the digital marketing tools and strategies needed to succeed online, including SEO, social media marketing, paid search, and analytics tracking. Gain essential skills to promote a business and increase ROI in today’s competitive markets from top digital marketing experts.
Learn how to use Google Analytics and its applications for marketing, including tracking data, interpreting reports, and optimizing performance. Discover GA4 and its new features.
In today’s digital world, a firm understanding of search engine optimization, or SEO, is critical for achieving success in digital marketing. Search engine optimization is a set of skills and techniques employed to boost the ranking of a website so that it can be easily discovered in a web search. Drawing an appropriate audience who will maximize engagement with your website starts with being seen, and one of the best ways to be discovered is to appear at the top of search results for keywords that matter to your business.
Search engines such as Google aggregate information across the internet to decide what is most relevant for a given search term. Appearing at the top of a search result requires understanding how search engines work and how to use keywords to your advantage.
Taking an SEO class will not only teach you how to find relevant keywords, but it will also teach you how to select the best keywords to target for optimization and how to use them on your website. Classes in SEO and broader digital marketing topics will teach you the essential techniques and skills to build organic traffic that will provide lasting value to your business over time.
Los Angeles is a major hub for entertainment and digital media, making SEO a critical tool for companies looking to reach global audiences. Studios, production companies, and streaming platforms rely on SEO to promote new releases, increase visibility for trailers, and drive traffic to their digital platforms. Companies such as Netflix (Los Angeles office), Paramount, and Lionsgate use SEO strategies to optimize content pages, improve search rankings for shows and films, and support ongoing marketing campaigns. With LA’s entertainment sector creating constant streams of content, SEO plays a key role in ensuring that audiences can easily find what they’re searching for online.
The city’s growing tech and ecommerce industries, particularly in areas like Silicon Beach, also rely heavily on SEO to stay ahead in competitive markets. Businesses such as Ring, Snap Inc., and ecommerce brands like GOAT and Fashion Nova invest in SEO to boost product visibility, attract new customers, and improve online sales. These companies use SEO-driven content strategies, keyword optimization, and analytics to stay relevant in fast-moving digital landscapes. For online retailers, especially, strong SEO can make a major difference in ranking higher than competitors and converting search traffic into loyal customers.
SEO is equally important across professional services, healthcare, and education in Los Angeles, where organizations need to maintain strong local visibility. Law firms, real estate groups, and consulting agencies use SEO to attract clients searching for services in LA’s highly competitive market. Healthcare institutions like Cedars-Sinai, UCLA Health, and Kaiser Permanente Southern California apply SEO best practices to help patients find facilities, doctors, and medical resources online. Even universities such as USC and Loyola Marymount University use SEO strategies to reach prospective students researching academic programs.
Learning best practices for search engine optimization, or SEO, can set you on a path to a very successful career in digital marketing. Expertise in SEO is one of the critical components of analyzing data and creating and guiding successful digital marketing campaigns. Today, SEO is important in all digital marketing roles. Whether you are a Digital Marketer, a Marketing Analyst, or a Marketing Manager, knowledge of SEO is a required and highly valued set of skills.
Expertise in SEO can also open doors to a career in Los Angeles that specializes in an in-depth understanding of search engines. In Los Angeles, a Search Manager can make $81,000 a year optimizing all things search-related across both organic and paid search for a company. This salary is on par with the national average for Search Manager jobs.
Los Angeles salaries in digital marketing range from $57,000 a year as a Digital Strategist to $81,000 a year as a Search Manager. A Web Optimization Specialist in Los Angeles can expect a salary of roughly $76,000 a year. This is a striking 21.37% more than the U.S. average for Web Optimization Specialists, suggesting that specialists in SEO may find more opportunities to build lucrative careers for themselves in Los Angeles.
Live online classes offer a compelling combination of flexibility and interactive one-on-one training. These classes can be taken from your home or office with a live instructor, and allow you to ask questions in real-time and learn in a hands-on manner with an instructor who can see, and with your permission, control your screen as needed.
Noble Desktop offers three live online classes in SEO. There is an SEO Bootcamp, an SEO Level 1 course offered to beginners, and an SEO Level 2 course for the intermediate level. These courses teach fundamentals and best practices in optimization, link building, and content creation. Noble Desktop’s SEO classes cover tools for measuring and reporting on SEO success and even tools for spying on the competition.
Noble Desktop’s live online classes also include a wide range of related and relevant courses. There are courses in Google Analytics, Google Ads, and social media that fall under the wider umbrella of digital marketing. NYIM Training also offers live online SEO courses that will help you master search engine optimization.
Noble Desktop offers a variety of corporate training options that are customizable to your needs. Corporate SEO training is available onsite or virtually through live online classes. Live online classes are held using a teleconferencing platform that gives you flexibility while still maintaining access to hands-on instruction from industry experts.
The curriculum can be selected from the pre-existing courses on SEO or customized. Noble Desktop has extensive experience in developing custom curriculum and support materials to meet unique and industry-specific needs. You can also choose to purchase vouchers for regularly scheduled group classes. Discounts are available for large purchases of SEO group class vouchers.
Contact Noble Desktop for a free consultation to discuss what SEO training would best suit your goals and needs at corporate@nobledesktop.com.
Those seeking a chance to sharpen their skills in tech, design, business, or data can look no further than the opportunities in Los Angeles. The city is more than just Hollywood; it’s a collection of professional services and companies that stretch from the innovative companies in Silicon Beach to the more corporate areas of downtown L.A. SEO is one skill that makes an impact across any L.A. industry. The practice of improving a website so it ranks higher in search engine results is an essential skill to drive more engagement and website traffic, as well as grow the business and its following. For those interested, Noble Desktop’s partner school, VDCI, offers classes taught by industry experts who are passionate, willing, and ready to impart their knowledge to students and professionals alike. They offer insight based on their real-world experience, which makes all the difference when learning a new skill from scratch or while looking to advance in your field.
Los Angeles-based learners can take advantage of the training at 3904 Groton Street, San Diego, California, located directly in the Point Loma neighborhood. Driving from Los Angeles, you’ll take I-5 South all the way. Those who prefer public transportation can hop on the Amtrak and commuter rail services connecting to San Diego from L.A., making it a quick way to access the campus. The facility is designed for interaction, offering students access to top-rated instructors and modern workstations.
With over 20 years of experience, Dr. Deanne Larson has built a reputation as a pioneer in the Los Angeles data science and analytics world. As the founder of Larson & Associates LLC, she has partnered with Fortune 500 companies and FinTech firms to help shape AI strategies and implement solutions through machine learning. She’s worked with global enterprises, particularly in designing their data systems. Her accomplishments go beyond the norm, however, as she’s also been part of projects that serve 225 million customers worldwide and others that require developing cutting-edge data governance frameworks for cloud and blockchain technologies. She’s a seasoned instructor as well, having taught at City University of Seattle, where she mentored doctoral candidates and designed data analytics programs. She holds several doctoral degrees that, paired with her extensive experience, position her to teach subjects like AI, Python, data, machine learning, and project management.
Michael Wilson is a Licensed Architect in the State of California and an Autodesk Certified Platinum Revit Instructor, one of only 20 professionals worldwide to hold this title. With over 25 years of experience in architecture, Michael has contributed to award-winning commercial and municipal projects, including facilities for pharmaceutical companies and landmarks such as the El Cajon Animal Shelter and the Mission Hills Library. Michael teaches and develops Revit courses that emphasize real-world application through project-based learning. Over the past decade, he has trained thousands of students in the Los Angeles AEC community, helping them master workflows. Michael is also an Autodesk Certified AutoCAD and Revit Professional, specializing in Revit certification and interior design software.
John O’Malley is a Registered Architect with more than a decade of experience leading Los Angeles teams through all stages of design and construction. His professional background spans different sectors, where he has earned recognition for his technical precision and leadership. A licensed architect in California, John also holds LEED AP BD+C certification and is an Autodesk Certified Instructor (ACI Silver). Most recently, he teaches AutoCAD courses that prepare students to apply drafting and design principles in real-world settings. John is passionate about mentoring the next generation of design professionals, contributing to the ACE Mentor Program.