Social Media Marketing Classes Milan

This comprehensive program teaches fundamental knowledge and strategies for social media marketing. Learn how to attract a following, make successful written and visual content, and create advertisements on Facebook, Instagram, LinkedIn, YouTube, TikTok, and other popular platforms.

In this social media marketing course, participants will learn how to leverage Instagram to grow their business or add to their marketing tool belt. Students will learn how to set up an Instagram business account and develop a social media strategy for success with organic and paid marketing techniques. Topics include social media strategy development, branding techniques, paid advertising strategies, analytics, and optimization. There are also lessons in hashtag best practices, influencer marketing, and leveraging Instagram Stories. This course offers flexible scheduling options and provides students with a free retake to refresh the materials.

Build marketing strategies for LinkedIn, Shopify, and other business-based social media platforms in this class. You'll begin by reviewing the different platforms and learning how to determine which are the best for your business. From there, you'll find out how to identify and reach your target audience through business-based content. Finally, you'll learn about the marketing features on LinkedIn and leverage Shopify to promote your products/services.

Learn how to use YouTube and TikTok for video-based marketing campaigns. Research trends, learn about vlogging, and create attention-grabbing content that drives sales and builds your following. Students will also receive instruction in storyboard development and ad creation best practices.

Learn how to create quality written content for Twitter, blogs, and other writing-based social media platforms. Explore the different content-based platforms, develop marketing strategies, and use written content to create a personality for your brand. You'll also learn techniques for cross-platform blogging, how to build and engage an audience, and tips for monitoring trends. By the end of this class, you'll have the tools to start building content marketing into your digital strategy.

This class is designed to give students all the tools they need to create brand-defining visual elements. The curriculum includes landing page mockups, photographic correction, and basic principles of search engine optimization (SEO).

Students in this class will learn how to create visual content to help sell their brand. The curriculum includes the creation of landing pages using Adobe XD, the retouching of photographs using Photoshop, and search engine optimization (SEO).

Students in this class learn how to position their businesses on social media. B2B and B2C marketing are both taken into consideration, the better to create an effective overall social media strategy.

This workshop (which includes practice sessions) teaches students to understand the use of social media for marketing a business, both B2B and B2C. Planning tools are covered as well, in addition to the management of such features as posts and special events.

Learn how to expand your business’ online presence and build brand recognition. This course helps business owners and marketing professionals navigate and post on social media platforms such as Twitter, LinkedIn, and Facebook.