Learn More About Business Classes in Atlanta
Business is a broad concept that involves buying and selling products, services, or ideas for gaining a profit. This includes small companies within a city like Atlanta or large corporations spreading operations throughout the global market. Business encompasses a wide range of industries and professions involving marketing, sales, finance, data analytics, project management, and digital technology. The main goal for any business is simple: profit. Whatever category a business falls into, its main purpose is to grow and profit.
A business must continually expand, improve its sales, and maintain or increase its market share. The main purpose of a business is to increase the value of a company and its products to benefit owners and shareholders. A business can involve products like clothing, toys, and games as well as intellectual properties and services. However, a business must continually increase profits, create jobs, and improve its products or services. Training in business includes concepts such as competing in today’s ever-evolving digital landscape to find financial success in a city like Atlanta.
What Can You Do with Business Training?
Training related to business can help a person set up a promising career path in a city like Atlanta. This includes enrolling in classes that can provide people with the training to establish and operate their own businesses. Business courses can train prospective business owners to run their own companies, manage their finances, hire employees, or establish best practices. This training can lead to someone establishing a tech startup with the hopes of shocking the world with something new. Success in business hinges on several factors, including possessing good people skills, strong communication abilities, and a knack for solving problems.
Business training can lead to people being able to establish their own companies or becoming Business Analysts, Digital Marketers, or Financial Advisors to support business owners. Individuals can train in business with the goal of establishing their own company or serving as an advisor, analyst, or marketer. Training can lead to a career in managing, marketing, or analyzing data for others to help make a business successful. Being able to manage a budget, hire the right people, or recognize trends can be learned through business training courses in Atlanta.
Whatever direction people decide on with owning or working in business, training can put them ahead of the game. With today’s rapid advancements in technology, business training can put owners and managers a step ahead by providing knowledge of digital media, financial technology, or digital marketing concepts. Additionally, knowledge of programming languages such as JavaScript or Python can help with analyzing data, developing web properties, or protecting customer data with cybersecurity. With advancements in machine learning and artificial intelligence automating several business processes, predicting customer behavior, and monitoring suspicious network activities, keeping pace with computer technology is essential. Business training can provide knowledge, and knowledge prepares individuals to prosper in a city like Atlanta.
What Will I Learn in a Business Class?
For anyone considering a career in business, business training can provide knowledge in data analytics, digital marketing, and programming languages to establish a strong technical foundation for success. The skills needed for working in business include gaining knowledge in marketing, analysis, search engine optimization, and finance. Enrolling in in-person classes in Atlanta or taking the live online option to learn practical business skills can help you succeed in today’s competitive digital landscape through a variety of skill-building experiences.
Coding and Programming Languages
Skills in coding and programming languages can be applied to business in several capacities. Knowledge of coding and programming languages can form a foundation for applying web development and software engineering, as well as for marketing or processing sales and customer information. Skills in programming languages allow for analyzing data, automating tasks, creating web properties, and developing cybersecurity measures.
Digital Marketing
Digital marketing involves applying a variety of tools, software, and techniques to promote and advertise businesses, products, and events to targeted audiences. Tools and digital media used in marketing include search engine optimization (SEO), data analytics, and user experience (UX) design. Gaining certification in data analytics and techniques tailored to measuring user or customer behavior can be combined with immersive training in SEO and UX techniques to prepare prospective marketing professionals for roles as Digital Marketers or Brand Strategists.
Data Analytics
Training in data analytics and earning certification to become a Data Analyst or Business Analyst can provide the skills and experience needed for analyzing and visualizing data, along with offering statistical insights in digital marketing. Data analytics involves using data to help make decisions about marketing products, events, and services for businesses. Data analytics emphasizes data visualization, which Marketing Analysts and Strategists can use to customize campaigns and target audiences with the goal of optimizing results.
FinTech
FinTech (financial technology) refers to any form of technology related to the financial sector, including software and applications for online banking, payment processing, stock trading, credit scoring, and wealth management. Business professionals in Atlanta can enroll in FinTech courses and bootcamps to help become Financial Analysts, which includes skills in Python and data science to jump-start a career in the financial world.
Google Analytics
Anyone considering a career in digital marketing will benefit from training in Google Analytics. Google Analytics provides valuable training for marketing professionals on how to analyze data, interpret reports, and optimize the performance of marketing campaign ads. It offers Digital Marketers a broader view of how a campaign is performing, including whether users are completing desired actions after clicking, such as making a purchase or signing up for a service.
SEO
Knowledge of search engine optimization can provide anyone who is considering a career in digital marketing with a competitive advantage. Skills in search engine optimization involve keyword analysis, creating backlink profiles, and optimizing content to better connect with a target audience. Applying SEO is essential for any digital marketing campaign. Developing effective keyword strategies and optimized content can greatly contribute to successfully marketing businesses, products, services, and events.
How Hard Is It to Learn Business Skills?
Learning business can be difficult due to the complexity involved with various industries, professions, and procedures associated with developing, distributing, and marketing products and services, as well as the varied experience and ambitions of those seeking training. The purpose of business involves turning a profit and hiring the right people to help achieve financial goals. This often requires a variety of technical skills and familiarity with technologies such as coding, programming, data analytics, and artificial intelligence. However, motivation, focus, and practice can help reduce the difficulty of becoming comfortable with the many moving parts of running or working in business. Learning the nuts and bolts of business can be challenging due to the need to integrate a wide range of concepts, procedures, and functions. Business training requires developing knowledge and skills across diverse areas, including computer technologies, data analytics, and digital marketing. One of the advantages of enrolling in a business class in Atlanta is the opportunity to expand your technical knowledge and gain interdisciplinary skills that can help you compete in the tech labor market or enhance your marketing capabilities. Business-relevant skills include those related to coding and programming languages, digital marketing, web and software development, data analytics, and cybersecurity.
What Are the Most Challenging Parts of Learning Business?
One of the main challenges for new business learners is applying modern tools and technologies to maximize business success. The difficulties students encounter during business training involve not only understanding different concepts in finance, marketing, and workforce management but also learning how to coordinate all of these moving parts to optimize results. In today’s global economy, keeping up with trends and distribution methods is vital for connecting with customers and complying with regulations. Tasks that business owners must learn to manage include working with financial technology (FinTech), analyzing data, and overseeing employees and budgets—especially in a competitive city like Atlanta. The difficulty of learning business lies in integrating several technical and strategic areas required for long-term success.
How Long Does It Take to Learn Business?
Training to learn skills in business involves a wide range of categories for anyone enrolling in related classes. Learning business includes gaining knowledge of computer technology, digital marketing, data analytics, and project management. Because of this, students must consider how long a course in learning business may take to complete, as well as how much time they will need to invest in that training. Enrolling in business classes may not only help with gaining the knowledge necessary for handling money and people—employees or customers—but also with preparing for future advancements in technology that could benefit business endeavors. Of course, people can pursue a college degree in business that can take four years or more to complete. However, many opt for quicker methods of training. Depending on the area of business a person chooses, enrolling in training through continuing education programs with local colleges or live online education providers—such as business courses, bootcamps, or certificate programs—can take only a few months or up to a year to complete. Studying business can lead to careers as Business Analysts, Digital Marketers, Project Managers, Web Developers, and Software Engineers, all of whom contribute to the success of a company or organization.
Should I Learn Business In Person or Online?
When someone chooses to train in business, the most difficult next step is usually deciding whether to enroll in classes inside a physical classroom or to opt for live online training. Because business is a concept that encompasses countless industries and professions, improving one’s knowledge of business skills is valuable for achieving career goals. Choosing the right training method is often more about learning how to navigate a competitive environment, which is a metaphor for the business world. Areas students may want to strengthen include financial skills, marketing, and customer acquisition. Prospective students might also focus on business writing, financial technology, data analytics, digital marketing, or web and software development. Anyone interested in entering the business world has a variety of training options. Many hesitate to enroll in business classes because they struggle with deciding between classroom-based and virtual learning formats.
In-Person Business Classes
Training in a classroom setting allows students to interact directly with instructors and classmates. While interaction can certainly take place in live online settings, there is something uniquely engaging about sharing physical space, reading body language, and experiencing interpersonal nuance. The biggest challenge for in-person classes is often commuting to the location. Traffic, weather, or other unforeseen events can make getting to class difficult.
Live Online Business Classes
Live online courses offer a convenient option for students to learn business-related skills. This format provides flexibility for working students who want to expand their skill set without the stress of commuting or searching for parking. While some prefer the structure of classroom learning, many others appreciate the convenience of avoiding Atlanta’s well-known traffic. Live online training offers the same advantages as in-person classes, including real-time interaction and hands-on instruction, all from the comfort of home.
What Should I Learn Alongside Business?
Although people have their own ideas about what the word business means, it’s a loosely defined term that encompasses any type of trade in exchange for some form of currency or valuable item. While there are obvious skills needed for working in areas of business such as finance and bookkeeping—such as handling money or hiring and paying employees—there are also fewer obvious areas, including skills in project management required for creating, organizing, and managing project development; data analytics for gathering and acting on information about customers and trends to maximize ROI (return on investment); and marketing, which includes using acquired data to appeal to potential customers and clients.
In addition to learning basic concepts for running a business, working with tools that facilitate daily operations—such as Microsoft Office applications like Word, PowerPoint, and Excel—should also be considered essential. Other tools and software that are important to learn alongside business include Tableau, a visual analytics tool used in business intelligence and data analytics. Tableau helps Data Analysts and Business Analysts present complex, data-driven information to a less technically-oriented audience. While learning many of these additional skills and tools can help support running a business, they also help managers and employees work more efficiently to complete business-related projects.
Atlanta Industries That Use Business Skills
Atlanta is among the most tech-friendly cities in the United States, which contributes to its success across a variety of industries. The city is home to an abundance of major corporations and benefits from easy accessibility due to Hartsfield-Jackson Atlanta International Airport. Atlanta has a long-standing connection with the aviation industry through Delta Airlines, which has helped shape the city’s reputation in business. Top companies based in Atlanta include the Coca-Cola Company, Home Depot, CNN, AT\&T, and Delta Airlines. With ample business opportunities across various sectors, it’s easy to see why Atlanta has a thriving economy. Additionally, Atlanta has one of the lowest costs of living among major cities in the country.
Healthcare
Atlanta offers a growing environment for technology and the healthcare industry, with many organizations applying data analytics in medical imaging to support diagnoses and treatment decisions. Healthcare leaders such as Emory University use research and data analytics to provide insights into disease progression, treatment application, and drug development. Technological advancements in healthcare also enable organizations to leverage information to improve patient care. The healthcare industry also utilizes data science to compile and analyze information related to population health, tracking and preventing disease spread, and other factors involving health-related data.
Finance
Atlanta possesses one of the largest financial sectors in the Southeastern United States, including the location of the Southeastern district headquarters for the Federal Reserve System. The financial investment management company Invesco, Ltd., is also headquartered in Atlanta.
Additionally, Atlanta is also one of the most popular locations for the FinTech industry. According to Georgia.org, “6 of the 10 largest U.S. payment processing firms [being] headquartered in the state” of Georgia. FinTech companies headquartered in Atlanta include GreenSky, Inc., OnPay, Inc., and Greenlight Financial Technology.
Communication
Atlanta offers plenty of opportunities in communications, with television stations that include affiliates for major national networks as well as Turner Broadcasting, which includes CNN, TBS, TNT, TCM (Turner Classic Movies), and the Cartoon Network.
Atlanta also serves as the headquarters for the Georgia Film Industry, with the city serving as the location for major national and international film and television productions, including series like AMC’s The Walking Dead and Netflix’s Ozark, both of which were filmed in parts of Georgia.
Technology
Atlanta is home to several engineering firms, which can be attributed to the presence of a highly regarded institution for technology education—Georgia Tech—located in the middle of the city. According to the Atlanta Business Chronicle, “Atlanta is the No. 1 top city for engineering to move to based on job availability, median salary, median home price and median annual rent.” Top engineering firms in Atlanta include Jacobs, Enercon Services, Inc., and AECOM.
The website builtin.com states that Atlanta is also the location for several video game development companies. The video game industry has generated over $750 million annually for the Georgia economy, employing over 15,000 people.
Business Job Titles and Salaries in Atlanta
Atlanta is the largest metropolitan area in the Southeast, with nearby communities like Cobb County—home to the Atlanta Braves—as well as the city of Decatur, which offers a variety of entertainment and dining options. Atlanta is also considered one of the best cities in the country for starting a business or finding work in technology, especially with institutions like Georgia Tech and Emory University located nearby. Major industries in the city include tourism, healthcare, tech startups, insurance, and communication. Anyone with skills related to these industries can start businesses or find employment by connecting with potential customers and clients, including tourists, patients, buyers, visitors, and event attendees. Listed below are a few careers and salaries to consider:
Digital Marketer
Digital marketing involves applying a variety of digital media tools, software, and procedures to promote and advertise businesses, products, services, and events to target audiences. Tools and techniques used in digital marketing include search engine optimization (SEO), data analytics, and user experience (UX) design. Gaining certification in data analytics and other tools used in marketing can facilitate tailoring and measuring user and customer behavior. Immersive training in promoting business can include learning SEO strategies to better engage users, giving prospective marketing professionals the skills to work efficiently as Digital Marketers or Brand Strategists.
According to the U.S. Bureau of Labor Statistics, the employment outlook in advertising, promotions, and marketing for careers as Marketing Managers or Digital Marketers is projected to grow by six percent between 2022 and 2032, with demand for Marketing Managers expected to increase by seven percent. In Atlanta, Digital Marketers can earn between $42,000 and $122,000 annually for skills in marketing, data analytics, budgeting, and search engine marketing (SEM).
Project Manager
According to the U.S. Bureau of Labor Statistics, employment for Project Management Specialists is projected to grow by six percent between 2022 and 2032. Becoming a Project Manager in Atlanta can bring in a yearly income ranging from $63,000 to $138,000 for managing people, scope, time, quality, and budgets. Project Managers oversee schedules to ensure deadlines are met and manage how funds are allocated, following specifications related to quality and expectations.
Financial Analyst
Finding work in the financial services industry in Atlanta includes opportunities in banking, insurance, and wealth management. Skills in financial services include data analytics for handling customers, financial regulations, and employee efficiency, as well as analyzing credit risk and working with digital technology. Additionally, knowledge of banking analytics can help companies stay ahead of challenges in today’s data-driven financial landscape to meet evolving customer demands. The insurance industry also applies financial analytics to leverage data for mitigating risks and gaining insights through business intelligence.
According to the U.S. Bureau of Labor Statistics, the outlook for Financial Analyst positions is projected to increase by eight percent from 2022 to 2032. Financial Analysts working in Atlanta, for example, can earn between $56,000 and $102,000 per year.
Web Developer
According to the U.S. Bureau of Labor Statistics, employment for Web Developers and Digital Designers is projected to grow by 16 percent between 2022 and 2032, with demand for Web Developers expected to increase by up to 17 percent. Atlanta is among the most tech-friendly cities in the United States and provides a wide range of opportunities for work in technology-based industries due to the number of major corporations headquartered there. Additionally, Atlanta has one of the lowest costs of living among major U.S. cities.
Due to the versatility of technology, web development skills can lead to numerous career paths. When combined with business training, these skills can help individuals start a new career. Web Developers in Atlanta can earn annual salaries ranging from $71,000 to $180,000. Front End Developers can make between $73,000 and $156,000 per year. Web development skills are also valuable for establishing a business or working in one, and may lead to roles such as Digital Designer, with annual salaries ranging from $78,000 to $176,000.
Business Classes in Atlanta
Noble Desktop’s Social Media Marketing Certificate will help you boost your social media marketing skills. In this program, you’ll learn how to create effective social media marketing strategies for Instagram, Facebook, LinkedIn, YouTube, TikTok, and X (formerly known as Twitter). The program includes eight modules, seven of which focus on different social media platforms and streaming on social media. The eighth and final module includes lessons on the social media industry and provides students with the chance to create a social media portfolio of their ideas. Noble Desktop offers enrolled students four 1-on-1 mentoring sessions and a retake for free within one year. Classes are available in-person in New York City and live online.
Noble Desktop also offers an Applied Leadership & Management Skills program to help you become an effective leader. This program is useful for aspiring leaders as well as professionals currently in leadership looking to brush up on their skills. Hands-on training sessions ensure you’ll grasp techniques for clear and motivational communication that will inspire your team.
Noble Desktop’s Data Analytics Certificate is designed for those pursuing a career in Business Analytics or Data Analytics. Students receive hands-on training in relational databases, data manipulation with Python, basic data analysis, and data visualization using Tableau.
Those who prefer to focus on the business side can enroll in Noble’s “MBA” Business Certificate. This comprehensive program teaches essential business concepts, including project management, data analysis, financial processes, marketing strategies, and generative AI. Students also explore corporate finance, business law, and financial accounting, and learn how to use Microsoft Excel for data analysis. Learners may choose electives in areas such as financial modeling or Python for data science. Both certificate programs include eight 1-on-1 mentoring sessions and a free retake option for up to one year. Noble Desktop classes are available in-person in New York City and live online.
Business Corporate Training in Atlanta
Corporate training in business and finance is an effective way for organizations to improve employee technical skills and remain competitive in today’s evolving digital economy. Noble Desktop offers corporate business training in Atlanta, which can be conducted on-site at your company or live online via Zoom. Companies may also purchase discounted vouchers for their employees to attend Noble Desktop’s public business courses.
If you want to help your organization stay ahead of the competition through business and finance training, contact corporate@nobledesktop.com for more information or to schedule a free consultation.