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Articles by: Maggie Fry

Maggie Fry

Maggie Fry is a marketing copywriter specializing in digital and social media marketing, as well as UX and UI design. She earned a Bachelor of Arts in English from West Virginia University and a Master of Fine Arts in Creative Nonfiction from Goucher College in 2013. She also holds a certificate in digital marketing from Noble Desktop and has fourteen years of experience with online marketing.

What is an MVP in UX Design?

Discover the benefits and drawbacks of Minimum Viable Products (MVPs), a simplified version of a product developed to gain quick feedback and reduce costs. Understand the central role of MVPs in Lean UX design, the process of their creation, and how they're used in testing assumptions and product demand.

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Mapping in UX Design

Explore the importance of empathy and experience mapping in UX design, and how these visual representations help in maintaining user-centric design focus. Learn how to create these maps, identify touchpoints and friction points, and utilize them to resolve design issues and improve user experience.

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Creating Service Blueprints

Learn how service blueprints can help businesses identify strengths and weaknesses and enhance the services they offer. Gain insights into the role of empathy in the Design Thinking process and the importance of empathy maps, personas, scenarios, and journey maps in fostering a user-centered design.

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What is an Experience Map?

Discover the vital role of visual representations such as experience and empathy maps in UX design, helping teams develop empathy with users and maintain user-centric design focus. Learn how to create these maps and utilize them to identify problem areas, enhance user experiences, and influence design decisions, all with the goal of revolutionizing your approach to UX design.

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What is an Empathy Map?

Discover how empathy maps, a crucial tool for UX Designers, are used to visually organize research findings and understand user pain points effectively. Learn about their history, creation process, and their pivotal role in creating personas, scenarios, and journey maps for user-focused design.

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The Importance of Empathy in UX Design

Explore the importance of empathy in the design thinking process and how it differs from sympathy. Learn how to foster empathy in your design team, improve your active listening skills, and utilize tools like empathy maps to enhance the user experience.

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Principles of UI Design

Explore the world of User Interface (UI) design, a field rooted in visual and user-centered design, pioneered by Computer Scientist Jakob Nielsen. Understand the role of UI designers, the core principles of UI design, and how to embark on a career in this innovative field via courses and bootcamps.

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Principles of Interaction Design

Discover the integral role of Interaction Design (IxD) in user experience (UX) design, focusing on the connection between users and products. Dive deep into the UX design process, the five dimensions of IxD, the guiding principles, and the avenues to learn UX Design for a career shift.

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What is UX Writing?

Discover how User Experience (UX) writing plays a pivotal role in creating smooth and intuitive user experiences in the digital world. Learn how UX writing differs from traditional copywriting, why UX writers are an integral part of the design team, and how to venture into this growing profession.

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Creating Eye-Catching Case Studies

Learn how to create a compelling User Experience (UX) Design portfolio, with case studies at its heart that reflect your abilities and thought process as a Designer. Understand the importance of case studies, what they should include, and how they can be leveraged to capture the attention of recruiters, hiring managers, and UX professionals alike.

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