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Articles by: Kate Cusson

Kate Cusson

Kate Cusson is a writer and content manager with a background in video and audio production and digital media. She holds a bachelor's degree in video and audio production and a master's degree in English and creative writing. Kate works full-time in the technology training industry, where she collaborates with instructors, program directors, and students to develop engaging content on tech and design trends. Her writing spans a wide range of creative topics, including video editing, graphic design, and web design.

10 Social Media Tools for Freelance Designers

Discover how social media can elevate your freelance design career, connecting you with a wider audience and helping you stand out among 57 million American freelancers. Learn about the top 10 social media tools such as Adobe Spark and Canva, that can ease your social media marketing efforts by automating posts, checking analytics, and increasing networking opportunities.

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Helpful Tools for UI Designers

Explore the world of User Interface (UI) design and the tools that professionals are using to enhance the user experience. This article provides insights on the industry's most prominent design tools and applications, essential for both new and experienced UI designers seeking to stay current and efficient in their careers.

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12 Common Mistakes New Graphic Designers Make

Unlock the secrets of successful graphic design and avoid common pitfalls with our insightful article on the top 12 mistakes new graphic designers make and how to avoid them. From overusing fonts and icons to neglecting style guides and procrastination, we cover the frequent errors and provide practical tips to help you stay ahead in the competitive world of graphic design.

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How to Create a Style Guide as a Designer

Creating a comprehensive style guide can prove challenging even for seasoned designers, as it requires the encapsulation of brand identity into a set of consistent rules. This article unravels the mysteries of a style guide, elucidating its key components, providing invaluable tips for crafting one, and underscoring the importance of software proficiency and staying updated with design trends.

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UX Designers vs. UI Designers

Explore the distinct roles of User Experience (UX) and User Interface (UI) design, and understand the differences and synergies between them. This article not only elaborates on the individual roles and their objectives, but also explains how they contribute to web development and product design, discussing their unique tasks, goals and the essential software they use.

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How to Gain Clients as a Freelance Designer

Navigating the freelance design landscape can be a challenge with the need to constantly gain new clients and stand out amidst growing competition. In this informative article, discover expert tips on creating an effective marketing strategy, enhancing your portfolio, and leveraging networking and recommendations to build a successful freelance design career.

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Benefits of Starting a Career as a Graphic Design Freelancer

The world of graphic design is increasingly favoring freelancing, with 28% of workers identifying as self-employed, offering benefits like greater control over income, flexibility in schedules, and the ability to work from anywhere. However, it's important to understand the unique challenges freelancing poses, and prospective graphic design freelancers should consider equipping themselves with fundamental skills through courses such as the Graphic Design Certificate course before making a full transition.

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