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UX Strategy for Successful Digital Products

Free Seminar in NYC

Your team is creating digital products (web apps, mobile apps, or websites) but you’re missing a crucial component of the user experience: the user. During this fast-paced workshop, you’ll learn why and how user experience (UX) strategy is used to create successful digital products that align business goals with user goals.

Instructor: Heidi Trost is a user experience researcher, designer, usability expert, and UX thought leader. As the founder of Voice+Code [voiceandcode.com], she helps emerging technology companies improve the customer experience of their digital products. She has been an adjunct professor at Rochester Institute of Technology and Pratt Institute, and has spoken at over a hundred industry events and conferences.

Want to learn more about UX design? We offer multipe UX classes, from a beginner 1-day UX course, to a 5-week immersive UX Design bootcamp!

Wed, Mar 6, 6–7:30pm

Noble Desktop, 594 Broadway, Suite 1202

Free

What You’ll Learn

  • How to leverage user experience research methods to get you the insights you need to improve your digital product. 
  • What research artifacts (such as personas, scenarios, and user journeys) to develop for a shared understanding and to inform product decisions moving forward.
  • How to use existing UX patterns to quickly test and iterate on an idea.
  • How UX research can be used to inform metrics that will be used to measure and optimize your digital product.
  • How to communicate UX strategy and digital product ideas to stakeholders and developers.

Learn Real-world Design & Coding Skills

“Noble Desktop is far and away the most efficient way of gaining computer graphics skills. They give real-world exercises to work on, teach best practices, and inspire many an ‘aha!’ moment. Highly recommended.”
Joanne Hu

Students learning graphic design & coding at Noble Desktop

28 Years of Experience

Since 1990 we have perfected the craft of teaching. If students get hung up on an issue, we tweak the class to make it better. We’re the longest running independent training center for code and design in NYC.

Students learning hands-on at Noble Desktop