Design careers rely heavily on Adobe’s creative suite of tools. InDesign is a useful part of this toolkit for marketers and graphic designers. It can be used to create beautiful, sharp layouts for online and print publishing which makes it a valuable tool for any designer who combines text and images in any layout.
InDesign alone is not enough to get a design job, but it’s a great place to start if you’re interested in specializing in digital or print design. You’ll also need to learn the basics of visual and graphic design, tools like Photoshop and Illustrator, along with industry standards for the medium you choose to specialize in.
Designers, Digital Designers, and Graphic Designers often rely on InDesign, if their niche involves print or digital design. Designers use InDesign to create mock-ups, giant banners, catalogs, magazines, business cards, and more. A Design Director oversees other Designers and utilizes InDesign to create products and show their ideas to other Designers on their team.
InDesign Career Options
Here are a few career paths for which you’ll likely need InDesign skills in order to succeed. We also include additional info about their average salaries, their day-to-day responsibilities, and a link to learn more about each career.
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Graphic Designer
Graphic designers work with both digital and physical media to create art that communicates and inspires. Using graphics, text, colors, and animations, graphics designers develop media assets for branding, advertising, and messaging. Graphics designers can work for agencies or themselves. They create a wide variety of design elements, such as brochures, infographics, marketing material layouts, and design elements for print, video, or web use.
Learn about becoming a Graphic Designer -
Designer
Designers work in a wide variety of industries and specialize in just as many mediums. Most designers create digital assets, but some designers work with hand-drawn sketches and illustrations. They start with an understanding of the best design principles and functional aesthetics. Common fields for designers include web, apps, print, fashion, animation, advertising, and UX design.
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Digital Designer
Digital Designers make graphics, animations, and other visual effects. Depending on their preference, a Digital Designer might choose to niche down to work exclusively on pre-print, web, or digital marketing. These niches that the Digital Designer is designing websites, applications, advertisements, or publications.
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Design Director
A Design Director leads a team of creative professionals who curate the look and feel of a product or project through the production of visual strategies. They work on projects like magazines, movies, advertisements, video games, or websites. Design Directors can work in industries such as interior design, retail, marketing, architecture, and entertainment.
Learn about becoming a Design Director