Best Social Media Marketing Classes Sydney: Find Courses & Onsite Training

Top Sydney Social Media Marketing Courses

Key Insights

Social media marketing involves using social media platforms to reach potential customers and market products or services.

Social media marketing skills can lead to careers such as a Social Media Strategist, Digital Marketer, Digital Strategist, Marketing Analyst, or Marketing Manager.

The highest salary among these roles is that of a Marketing Manager, earning $106,000 per year on average in Sydney, while the lowest is a Social Media Strategist, earning $81,000 annually.

For in-person classes in Sydney, options include General Assembly, Sydney Community College, and the University of Sydney Centre for Continuing Education.

Noble Desktop offers a variety of virtual social media marketing classes and certificate programs, including a 30-hour Social Media Marketing Certificate and a 78-hour Digital Marketing Certificate.

Companies can upskill their current team members by enrolling them in social media marketing classes, with Noble Desktop offering various options for onsite and corporate social media marketing training.

Sydney Social Media Marketing Courses by School

Here are some of the top Sydney schools offering Social Media Marketing training, including University of Sydney Centre for Continuing Education (5 courses), General Assembly (2 courses), and Sydney Community College (2 courses). We’ve also included 1 school that offer live online courses you can take from anywhere, including Sydney.

General Assembly

Sydney location: 1 Market St, Sydney, NSW, 2000 Australia

General Assembly provides a variety of bootcamps and workshops in digital marketing, user experience design, and immersive courses in software engineering and data science. Students have a choice between part-time, full-time, or online classes, committed to finding you the most flexible fit for your busy schedule.
General Assembly’s Top Sydney Social Media Marketing Courses
- Digital Marketing Course
  - 40 Hours
  - $4,500
  Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting.
- Social Media Bootcamp
  - 12 Hours
  - $375
  This 2-day social media bootcamp is a beginner-friendly bootcamp designed for individuals interested in using social media strategically to build a brand. In this hands-on bootcamp, students will get an overview of the social media platforms and the benefits they can bring to brands. Students will work on social media strategy and content, they will review the basics of paid social advertising, and they will discover how to measure the success of a social media campaign. Students will gain access to helpful tools for understanding the target audience, how to create content, and how to derive insights from Facebook ad manager and Facebook Insights.
See all General Assembly’s Courses
Noble Desktop

NYC location: 185 Madison Avenue, New York, NY, 10016 US

Founded in 1990, Noble Desktop offers part-time and full-immersion courses on anything you can think of from design and coding to business. Located in New York City and providing courses both online and in-person, Noble Desktop prides itself on accommodating dynamic courses and bootcamps with hands-on learning, time-tested curriculums, and education from top industry experts.
Noble Desktop’s Top Live Online Social Media Marketing Courses
- Social Media Marketing Certificate
  - 72 Hours
  - $2,495
  This comprehensive program teaches fundamental knowledge and strategies for social media marketing. Learn how to attract a following, make successful written and visual content, and create advertisements on Facebook, Instagram, LinkedIn, YouTube, TikTok, and other popular platforms.
- Instagram Marketing Bootcamp
  - 12 Hours
  - $650
  In this social media marketing course, participants will learn how to leverage Instagram to grow their business or add to their marketing tool belt. Students will learn how to set up an Instagram business account and develop a social media strategy for success with organic and paid marketing techniques. Topics include social media strategy development, branding techniques, paid advertising strategies, analytics, and optimization. There are also lessons in hashtag best practices, influencer marketing, and leveraging Instagram Stories. This course offers flexible scheduling options and provides students with a free retake to refresh the materials.
- LinkedIn Marketing Bootcamp
  - 6 Hours
  - $425
  Build marketing strategies for LinkedIn, Shopify, and other business-based social media platforms in this class. You'll begin by reviewing the different platforms and learning how to determine which are the best for your business. From there, you'll find out how to identify and reach your target audience through business-based content. Finally, you'll learn about the marketing features on LinkedIn and leverage Shopify to promote your products/services.
- Social Media Video Marketing: YouTube & TikTok
  - 6 Hours
  - $425
  Learn how to use YouTube and TikTok for video-based marketing campaigns. Research trends, learn about vlogging, and create attention-grabbing content that drives sales and builds your following. Students will also receive instruction in storyboard development and ad creation best practices.
See all Noble Desktop’s Courses
University of Sydney Centre for Continuing Education

Sydney location: 160 Missenden Rd, Newtown, NSW, 2042 Australia

The University of Sydney offers many classes for the public through their Centre for Continuing Education. Students can take courses on information technology, project management, marketing, and more. Students can choose from a broad menu of hundreds of short courses to explore new interests or gain new skills.
Centre for Continuing Education’s Top Sydney Social Media Marketing Courses
- Experienced Marketers: Social Media ROI
  - 8 Hours
  - $496
  In this social media marketing course, students will learn to think holistically about digital marketing and develop a successful strategy that maximizes Return on Investment. Participants will learn the core concepts of social media marketing like audience targeting, positioning, overall strategy, and various marketing techniques. Topics include content development, influencers, website optimization, email marketing, and content marketing.
- LinkedIn for Business
  - See provider
  - See provider
  This LinkedIn for business course is designed to teach individuals how to leverage the platform to build a brand, drive sales, find customers, and hire employees. Students will learn to make connections online, become thought leaders, find prospective clients, and convert leads for a business. This course covers building a personal brand on LinkedIn, creating a company profile, strategies for connecting with others, launching groups, advertising, hiring, finding a job, and more.
- Social Media Advertising and Website Optimisation
  - 8 Hours
  - $496
  This 1-day social media advertising course will teach students the fundamental skills needed to leverage social media to increase leads and reach a wider audience of individuals. The program covers a range of introductory social media tools and topics, including Facebook and Instagram ads, landing page software, key metrics for reporting, social media ad strategy, audience insights, how to retarget your website visitors, and more.
- Social Media Marketing: Facebook, Instagram and Blogs
  - 8 Hours
  - $496
  In this comprehensive social media marketing course, participants will master the tools and techniques they need to succeed in social media marketing. This course covers the social media giants, including TikTok, Instagram, Facebook, and LinkedIn, as well as introducing students to the optimal social media strategies for brand building to enhance a business. Topics include social media strategy development, influencers, content creation, brand building, analytics, and conversion optimization.
See all University of Sydney Centre for Continuing Education’s Courses
Sydney Community College

Sydney location: 2A Gordon St, Rozelle, NSW, 2039 Australia

Sydney Community College offers a Python for Beginners class to introduce students to this high-level, ubiquitous programming language. By the end of this 18-hour program, students will be able to create a fully-functioning Python project using Python objects. Students will also learn about how Python’s OO language works with other programming languages.
Sydney Community College’s Top Sydney Social Media Marketing Courses
- Social Media Marketing Essentials Not currently offered
  - 13 Hours
  - $599
  This introductory 13-hour Social Media marketing course will teach students the foundational skills to successfully work with various social media platforms to market products and services. The program covers a wide range of social media marketing platforms and concepts, including introductions to Instagram, Facebook and Twitter, understanding the differences between platforms, choosing the proper social media channel(s) for marketing efforts, creating a social media marketing and advertising strategy, understanding the metrics to measure your marketing efforts, incorporating video into your social media marketing, and more.
- Social Media Advertising Essentials Not currently offered
  - 6 Hours
  - $399
  This 6.5-hour social media advertising course will teach students the fundamental skills needed to leverage social media to increase leads and reach a wider audience of individuals. The program covers a range of introductory social media tools and topics, including Facebook and Instagram ads, landing page software, key metrics for reporting, social media ad strategy, audience insights, the Facebook Pixel, how to retarget your website visitors, and more.
See all Sydney Community College’s Courses

showing 4 of 4 schools

Sydney Social Media Marketing
Corporate & Onsite Training

Upskill or reskill your workforce with our industry-leading corporate and onsite Social Media Marketing training programs. Conduct the training onsite at your location or live online from anywhere. You can also purchase vouchers for our public enrollment Social Media Marketing courses.

Learn More About Sydney Social Media Marketing Courses

Social media refers to any app or website that allows people to interact and share content with each other. While the popularity of the various social media sites shifts over time, some of the most consistent players in the field are Facebook, Twitter, Instagram, LinkedIn, and Snapchat. TikTok, a recent addition to the social media scene, has also been soaring in popularity since its introduction in 2017.

Businesses of any size in just about any industry can use social media to reach potential customers and market their products or services -- that’s the essence of social media marketing. These efforts can be either paid or unpaid. Paid social media marketing involves purchasing ads that target the ideal customer while the goal of unpaid initiatives is to build an audience organically by providing quality content.

These are the skills you’ll learn by taking social media marketing classes -- skills that are in high demand and applicable across a variety of industries.

Social Media Marketing Careers in Sydney

In order to reach new customers, companies need to be where people hang out; these days, that’s on social media. With your newly acquired social media marketing skills, you can help businesses expand their reach and find new customers online through various social media channels. This can be accomplished through social media marketing careers such as a Social Media Strategist, Digital Marketer, or Digital Strategist.

If you prefer working on the more analytical side of marketing, you could put your social media marketing skills to use as a Marketing Analyst. Another potential career path is Marketing Manager, which would be ideal for those who want to take on the responsibility of managing an entire team of marketers. Keep in mind, however, that social media marketing is just one aspect of these jobs; additional qualifications are required.

Regardless of the career path you pursue, each of these roles is fairly well compensated. The position with the highest salary is Marketing Manager, earning $106,000 per year on average in Sydney. The lowest paying position is Social Media Strategist, which comes in at $81,000 annually; that’s still considerably higher than what you’d earn in an entry-level job like Customer Service Representative, which typically earns an annual salary of $58,000 in Sydney.

In-Person Social Media Marketing Classes in Sydney

Enrolling in social media marketing and other related courses is a worthwhile investment to anyone wanting to either upskill, change roles within their industry, or pursue a new career in marketing. Once you’ve decided to take classes, the next step is to decide whether you prefer to learn in person or online. For those who prefer face-to-face instruction, there are three options available in the Sydney area: General Assembly, Sydney Community College, and the University of Sydney Centre for Continuing Education.

General Assembly offers a 2-day Social Media Bootcamp designed to teach beginners all the essentials of social media marketing. Sydney Community College and the University of Sydney both provide a wide variety of social media marketing classes, including app-specific courses, as well as classes that include social media as part of a broader marketing curriculum.

Virtual Social Media Marketing Classes

If you like learning from the comfort of your own home or office, then virtual classes are likely a good fit for you. They offer many of the same benefits as in-person classes, but without the hassle of long commutes through congested Sydney traffic. With virtual learning, you get hands-on training, real-time instruction, and expert feedback -- just like you would with an in-person class!

Noble Desktop offers a variety of virtual social media marketing classes and certificate programs. The 30-hour Social Media Marketing Certificate is perfect for those who want to master the fundamentals of social media marketing. If you want to learn digital marketing strategy, SEO, Google Analytics, and Google Ads, in addition to social media marketing, then try the 78-hour Digital Marketing Certificate. You can also take shorter classes that are app-specific, like the 6-hour Facebook Marketing and Instagram Marketing courses.

There is a variety of online social media marketing courses offered by NYC Career Centers as well. And additional social media courses are offered live online through NYIM Training.

Corporate & Onsite Social Media Marketing Classes

Social media marketing skills can prove useful at any business, regardless of sector or industry. Companies that are struggling to find an audience online or hiring outside social media help should consider upskilling their current team members by enrolling them in social media marketing classes.

Noble Desktop offers several different options for onsite and corporate social media marketing training. If your team members would like to learn from home, the best option is to purchase class vouchers that can be redeemed for any course in the Noble Desktop catalog. Vouchers are offered at a discount when bought in bulk, making these an economical option. To make sure employees are taking the correct courses, you can indicate in advance which ones are authorized.

For onsite learning, there are two options available: either in-person or virtual learning. If you’d like face-to-face instruction, a trainer can be sent to your office to conduct a workshop. Classes can also be conducted live through a teleconferencing app like Zoom. The curriculum for these courses is fully customizable; just let your instructor know what content you’d like to have covered in class. For more information on corporate and onsite training, contact a Noble Desktop consultant at hello@nobledesktop.com.

Which Sydney Social Media Marketing Class is Right for Me?

You have several options when it comes to learning Social Media Marketing, so we’ve chosen 9 of the best Sydney courses from the top 4 training providers to help you make your decision. But even so, with the variety of considerations including cost, duration, course format, starting level, and more, choosing the perfect course still isn’t that easy.

Here are the key questions you should ask yourself before enrolling in a Social Media Marketing course. We hope you’ll find the best option based on your learning preferences and goals.

What level should I start at?

Enrolling in the right skill level is pivotal. Skipping over prerequisites can leave you confused, while choosing a course too easy will waste your time and tuition dollars.

Beginner Courses

If you’re new to Social Media Marketing, there’s no need to fear. We’ve found 9 beginner courses, with costs ranging from $261 to $4,500. The top options open to beginners include:

Digital Marketing Course @ General Assembly ($4,500 | 40 Hours)
In-person in Sydney or live online
Social Media Bootcamp @ General Assembly ($375 | 12 Hours)
In-person in Sydney or live online
Social Media Marketing Essentials @ Sydney Community College ($599 | 13 Hours)
In-person in Rozelle
Social Media Advertising Essentials @ Sydney Community College ($399 | 6 Hours)
In-person in Rozelle
Experienced Marketers: Social Media ROI @ University of Sydney Centre for Continuing Education ($496 | 8 Hours)
In-person in Newtown

Note that beginner courses still typically assume basic proficiency with computers.

Which class format (in-person or live online) works best for me?

In Sydney, you can choose to attend Social Media Marketing courses in-person or live online.

In-Person in Sydney

If you prefer to learn Social Media Marketing face-to-face with your instructor, you have four schools to choose from in the Sydney area:

General Assembly located at 1 Market St in Sydney, NSW. We found two Social Media Marketing courses with prices ranging from $375 to $4,500 and class duration ranging from 12 hours to 40 hours.
University of Sydney Centre for Continuing Education located at 160 Missenden Rd in Newtown, NSW. We found five Social Media Marketing courses with prices ranging from $325 and class duration ranging from 8 hours.
Sydney Community College located at 2A Gordon St in Rozelle, NSW. We found two Social Media Marketing courses with prices ranging from $261 to $392 and class duration ranging from 6 hours to 13 hours.

Please note that due to COVID-19 some providers are temporarily offering online training only. Check with each provider for the latest status on a school’s in-person reopening plans.

Live Online Training from Anywhere

Live Online training is synchronous training where participants and the instructor attend remotely. Participants learn and interact with the instructor in real-time and can ask questions and receive feedback throughout the course. Instructors can remote into students’ computers (with prior permission) to assist with class exercises and any technical issues. The courses are hands-on and interactive like in-person training.

You can attend the course from your own home or office. This option works best for those without easy access to a nearby facility, and it has become increasingly popular during COVID-19. Here are 2 of the best live online Social Media Marketing classes we found:

Digital Marketing Course @ General Assembly ($4,500 | 40 Hours | beginner)
Social Media Bootcamp @ General Assembly ($375 | 12 Hours | beginner)

When are Social Media Marketing classes available?

It’s crucial to find a course that fits your schedule. For training in Sydney or live online, we’ve found flexible scheduling options, including weekday, weekend, and evening courses.

Courses with multiple scheduling options include:

Social Media Bootcamp @ General Assembly ($375 | 12 Hours | Sydney or Online) is available weekdays or weekends
Digital Marketing Course @ General Assembly ($4,500 | 40 Hours | Sydney or Online) is available weekdays or evenings

Courses available weekdays only include:

Social Media Marketing Essentials @ Sydney Community College ($599 | 13 Hours | Rozelle)
Social Media Advertising Essentials @ Sydney Community College ($399 | 6 Hours | Rozelle)
Experienced Marketers: Social Media ROI @ University of Sydney Centre for Continuing Education ($496 | 8 Hours | Newtown)
Social Media Advertising and Website Optimisation @ University of Sydney Centre for Continuing Education ($496 | 8 Hours | Newtown)
Social Media Marketing: Facebook, Instagram and Blogs @ University of Sydney Centre for Continuing Education ($496 | 8 Hours | Newtown)

Due to changing schedules and uncertainty during COVID-19, we recommend that prospective students confirm course availability directly with the school.

What should I learn in Social Media Marketing?

With Social Media Marketing encompassing so many verticals and subtopics, it could be challenging to find what you’re looking for. We’ll help you break down the subcategories and related topics (see the Social Media Marketing topics section) to focus directly on one of the subcategories.

When learning Social Media Marketing, you can attend a course or program that dives comprehensively into Social Media Marketing or focuses on a particular topic, including Facebook Marketing.

Comprehensive Social Media Marketing Classes

If you’re committed to learning Social Media Marketing comprehensively, we’ve found one course that can help you achieve that goal.

Digital Marketing Course @ General Assembly
This course takes place over 40 Hours and is available weekdays or evenings.

Focus on a Specific Subtopic within Social Media Marketing

Within Social Media Marketing, you can focus your learning on a specific topic, including Facebook Marketing. Each one of these topics will directly enhance, supplement, or support your learning in Social Media Marketing. To see how each topic relates to Social Media Marketing and to focus your learning on any subcategory, see the subtopics section above.

For a quick overview, here are some popular classes:

Learn Facebook Marketing with Facebook Advertising @ University of Sydney Centre for Continuing Education.
The course costs $496 and is available in-person in Sydney

What type of course is right for me?

When learning Social Media Marketing, there are a variety of learning goals you can achieve, including learning Social Media Marketing comprehensively or getting started.

To find the perfect fit for you, it’s important to determine what your training goals are. Here is a breakdown of the variety of courses and learners.

Comprehensive Learner

For those who are committed to becoming proficient in Social Media Marketing, Digital Marketing Course at General Assembly covers Social Media Marketing comprehensively, and is available in-person in Sydney or live online. The cost of the program is $4,500 and it spans over 40 Hours. While there is a financial and time commitment, these skills can have a tremendous impact on your job performance and earnings potential.

Committed to Getting Started

If you know you need to get started in Social Media Marketing but you’re not quite committed to learning it comprehensively, these courses will get you started with hands-on skills you can use right away. Many schools offer the ability to continue learning with intermediate-to-advanced courses, and some offer package discounts. All these courses are open to beginners.

Social Media Bootcamp @ General Assembly ($375 | 12 Hours) available in-person in Sydney or live online
Social Media Marketing Essentials @ Sydney Community College ($599 | 13 Hours) available in-person in Sydney
Social Media Advertising Essentials @ Sydney Community College ($399 | 6 Hours) available in-person in Sydney
Experienced Marketers: Social Media ROI @ University of Sydney Centre for Continuing Education ($496 | 8 Hours) available in-person in Sydney
Facebook Advertising @ University of Sydney Centre for Continuing Education ($496 | 8 Hours) available in-person in Sydney
LinkedIn for Business @ University of Sydney Centre for Continuing Education available in-person in Sydney

Top Certificate Programs

Top Courses

Top Certificate Programs

Top Certificate Programs

Top Courses

Top Certificate Programs

Top Courses

Top Sydney Social Media Marketing Courses

Sydney Community College Social Media Marketing Essentials Not currently offered

Sydney Community College Social Media Advertising Essentials Not currently offered

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Key Insights

Social Media Marketing Topics

Facebook Marketing

Sydney Social Media Marketing Courses by School

General Assembly

General Assembly’s Top Sydney Social Media Marketing Courses

Noble Desktop

Noble Desktop’s Top Live Online Social Media Marketing Courses

University of Sydney Centre for Continuing Education

Centre for Continuing Education’s Top Sydney Social Media Marketing Courses

Sydney Community College

Sydney Community College’s Top Sydney Social Media Marketing Courses

Social Media Marketing Essentials Not currently offered

Social Media Advertising Essentials Not currently offered

Sydney Social Media Marketing Corporate & Onsite Training Noble Desktop

Social Media Marketing Training Locations in or Near Sydney

Learn More About Sydney Social Media Marketing Courses

Social Media Marketing Careers in Sydney

In-Person Social Media Marketing Classes in Sydney

Virtual Social Media Marketing Classes

Corporate & Onsite Social Media Marketing Classes

Which Sydney Social Media Marketing Class is Right for Me?

What level should I start at?

Beginner Courses

Which class format (in-person or live online) works best for me?

In-Person in Sydney

Live Online Training from Anywhere

When are Social Media Marketing classes available?

Courses with multiple scheduling options include:

Courses available weekdays only include:

What should I learn in Social Media Marketing?

Comprehensive Social Media Marketing Classes

Focus on a Specific Subtopic within Social Media Marketing

What type of course is right for me?

Comprehensive Learner

Committed to Getting Started

Related Classes

Sydney Community College Social Media Marketing Essentials
Not currently offered

Sydney Community College Social Media Advertising Essentials
Not currently offered

Sydney Social Media Marketing
Corporate & Onsite Training