Bay Area Video Coalition

This introductory course will train participants in the basics of Adobe Photoshop, including the Photoshop work area and photo manipulation. Participants will retouch images, create layered images, and start using masks. They will also learn basic masking techniques and how to use the history panel to undo changes.

In this introductory SEO class, participants will gain a better understanding of search engines and how they can optimize their sites for better search rankings. This course covers search engine basics such as how Google algorithms work, keyword research techniques, competitive analysis, on-page SEO, off-page SEO, and link building. Students will walk away from this experience with a solid foundation for SEO and strategies to implement for their websites.

In this comprehensive social media marketing course, participants will master the tools and techniques they need to succeed in social media marketing. This course covers the social media giants, including TikTok, Instagram, Facebook, and LinkedIn, as well as introducing students to the optimal social media strategies for brand building to enhance a business. Topics include social media strategy development, content creation, brand building, analytics, and conversion optimization.

This After Effects course will teach beginners the basics of the software’s interface, effects, Composition panel, and Timeline. Rotoscoping will be covered, and students will be educated in some higher-level techniques such as Chroma Keying and multipoint tracking. Students will learn how to render videos, create masks, and import files using this powerful software.

This fundamentals training course teaches you to create static websites using HTML/CSS. It will cover different types of headings, image and text manipulation, line breaks, and much more. Students will learn how to deal with columns of text, multiple backgrounds, Splash Vector Graphics, and advanced selectors.

Graphic design skills are becoming increasingly essential with the rise of social media and digital advertising. This course teaches the fundamentals of graphic design for social media, with a focus on establishing brand identity, building customer loyalty, and creating messaging that works. Students will learn how to create templates, gifs and graphic elements to use on platforms such as Facebook, Twitter, or TikTok.

This intermediate Photoshop course is for those with a basic understanding of Photoshop looking to add intermediate-level skills. Students will learn how to layer images, create vector images, use advanced layering techniques, and edit videos. In addition, students will learn how to import and manipulate Adobe Illustrator graphics.

Learn advanced techniques in this intermediate After Effects course, which teaches more advanced skills working with 3D images, text layers, and animation techniques. With a focus on practical application, instructors will cover keyframing, video masks, and text animation. Students will also focus on the intra-frame and compositing functions of the software.

This course on video for social media teaches students how to use Adobe Premiere and Adobe Premiere Clip to create, edit, and upload video for social media. Students will specifically create videos for platforms such as Vice and Kickstarter. Students will learn how to conduct and record interviews, increase audience engagement, and upload videos to the internet.

This motion graphics course helps students bring their art to life, through a combination of sophisticated 3D animation and cutting-edge visual effects. Students will learn how to make Adobe After Effects, Premiere, and Illustrator work together to create high quality motion graphics. They will learn how to create workable templates and establish a workflow that makes the most of each of these powerful programs.