# Social Media Marketing Certificate (Self-Paced) Canonical URL: ## Overview Learn to design impactful social media strategies that drive engagement and growth across platforms like Instagram, Facebook, LinkedIn, YouTube, TikTok, and X (Twitter). Through hands-on lessons in content creation, analytics, and market positioning, you’ll build the skills to craft targeted campaigns, grow your online presence, and turn social insights into measurable business results. ## What you'll learn - Determine the right social media platform for your goals - Develop a successful social media strategy - Learn about content creation that increases engagement and drives sales - Build the skills to gain a following and expand your reach - Use market positioning and social media analytics to improve results ## Curriculum 1. **LinkedIn Marketing Bootcamp (Self-Paced)** 2. **YouTube Marketing (Self-Paced)** 3. **TikTok Marketing (Self-Paced)** 4. **Social Media Content Marketing: Blogs & X (Twitter) (Self-Paced)** 5. **Instagram Marketing Bootcamp (Self-Paced)** 6. **Facebook Marketing Bootcamp (Self-Paced)** 7. **Streaming for Social Media (Self-Paced)** 8. **Social Media Industry & Portfolio (Self-Paced)** 9. **Social Media Marketing Capstone Project ** ## FAQ ### Who is the target audience for this course? The certificate is for professionals looking to become skilled in marketing across social platforms, including Facebook, Instagram, LinkedIn, Twitter, YouTube, and TikTok. This program is best suited for: Individuals looking to start a career in social media marketing Entrepreneurs looking to grow their business with social media marketing techniques Marketing professionals looking to improve their social media marketing skills While specialized positions in social media marketing are becoming more common, a broader knowledge of digital marketing strategy and tools will open up the most career opportunities. We recommend the Digital Marketing Certificate for those who wish to be qualified for the widest possible range of jobs beneath the digital marketing umbrella. ### Does this certificate include job support? In addition to 72 hours of interactive training, you will receive eight 1-on-1 mentoring sessions that can be used for career and job support, including polishing your resume, preparing for interviews, and reviewing best practices for applying to jobs. Note, however, that we don’t provide job placement (i.e. reaching out to companies on your behalf). ### Is this course open to beginners? Yes, this course is open to beginners. Students must be comfortable using a computer. No other prior knowledge is required. ### Do you offer payment plans or student financing for this course? Yes, this course is eligible for our installment plan. Learn more in the Tuition section above. ### How long do I have access to the course materials? This program is available for 270 days. You can choose when to start your access period. Once you activate, you will have 270 days to complete it (access the course materials, quizzes, projects and videos). You may request one extension of seven (7) days. Other extension requests will be evaluated on a case-by-case basis. Videos are not downloadable. ### What’s included with my tuition? A hands-on learning experience working on projects and exercises, which is proven to boost comprehension, retention, and engagement Expert instructors who are industry professionals and experienced educators that are driven to help you succeed A comprehensive program with 9 in-depth course modules designed to build your skills progressively Extensive video training resources to support your learning journey Expert support with answers to your questions from real instructors throughout your learning journey Valuable 1-on-1 mentoring sessions outside of class to address your specific needs and career goals Top-notch curricula that have been tried and tested over many years and are consistently improved for an optimal learning experience 30-day access to class recordings to review material at your own pace A certificate of completion to verify your accomplishment Training from an institution licensed by the State of New York, New York State Education Department ### Are there any additional fees or expenses? There are no extra fees or taxes for our courses. The price you see on this page is the maximum you’ll pay us. However, you may need to obtain required software. We’ll help you get set up with a free trial of paid software prior to the class. Most of our coding classes utilize freely-available open-source software. For most of our design and motion graphics courses, we will help you get set up with a free trial of Adobe Creative Cloud. If you attend the course in-person, we will have a computer already set up for you with all of the required software for no additional cost. ### Do you offer any discounts for this course? This program has a single package price. Additional discounts do not apply. ## Pricing **Tuition:** $2495 Payment options: pay-as-you-go installments.