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Attorneys, doctors, architects, therapists, consultants – these are examples of professional service industries that require a presence on the Web, but don’t need e-commerce or other advanced features. Rather, the Web site provides information about the individual or company, the services being offered, personnel introductions, directions, contact forms, and anything else relevant to the potential customer.

This seminar will review the steps needed to create such a Web site that is both effective and economically feasible. We’ll also look at various Web sites that already do this successfully. Topics include:

• Content development
• Design considerations
• Programming
• Blog integration
• Search engine optimization
• Updating content
• Domain registration
• Web hosting
• Where to go from here
• And of course, much, much more!

It shouldn’t just be the larger companies that can afford quality Web sites that connect with customers. After this seminar, you will have the knowledge of how you go about creating one for yourself. This seminar is crafted for business owners and their employees, but could be useful for web designers as well.