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debbie slott |
Updated: 11/16/09 |
| Interactive Art Director/Graphic designer |
| Website |
www.dslottdesign.com |
| Email |
debbieslott  optonline.net |
| Location |
NYC & long island, NY |
| Interested In |
Full-Time, Part-Time, Freelance |
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| About |
SENIOR ART DIRECTOR / INTERACTIVE DESIGN
Creative and talented interactive promotional designer, art director, graphic art and production professional with progressively responsible, cross-functional business experience in managing all phases of the design and production of premier quality promotional, display, marketing and advertising materials. Proven ability to implement, produce and deliver large scale projects on-time, and within budget meeting highest quality standards. Strong production background with excellent eye for typography and design. Direct liaison among business management, creative directors, marketing, media planning, illustrators and writers. Strengths:
Website Design / Interactive Design / Direct Mail Campaigns / Direct Response Advertising / Concept Development / Print Production / Digital Advertising / Art Direction of Illustration and Photography
EDUCATIONAL ACTIVITIES
Manage the creative direction of all advertising and marketing communications as well as the design of CDs, DVDs, web graphics, point-of-purchase, flash Banners for the leading publisher of supplementary educational CD's, DVD's, Videos and Children's Books.
Ed Slott & Company, LLC
Interactive Promotional Designer
Hold full autonomy for creative development of corporate identity, designing all advertising, marketing communications and conference materials for “Instant IRA Success” Workshops, Ed Slott’s Elite IRA Advisor Group brochures, programs, books and merchandise, designing flash banners and website, html email blasts, order forms, CD/DVDs with packaging. Redesigned and created their new website http://www.irahelp.com.
Senior Art Director
Art directed and designed direct mail, print advertising, MGMs, PEs. Orchestrated and directed Swat Team brainstorming sessions with creative directors, art directors, writers, and marketing personnel. Managed all projects through completion interacting with graphic artists, prepress and print production. Directed internal/external illustrators and photographers. Trained and developed art personnel.
• Created a directed mail package that had a 50% lift from the control.
• Designed and produced the current member Magazine, and all components produced 16 times annually.
• Negotiated an unlimited art use deal saving thousands annually.
• Reached deals with and purchased illustrations with illustrators, illustrator representatives, photographers, and modeling agencies. Oversaw photography, model selection, and set-up
of shots.
• Slashed art costs by customizing artwork, renegotiating fees, and lowering fees for illustration.
• Redesigned and updated magazine in new format and size.
EDUCATION
New York Institute of Technology, Old Westbury, NY
Master of Arts in Communication Arts
Bachelor of Fine Arts
PROFESSIONAL DEVELOPMENT
Noble Desktop Advanced Dreamweaver CS3,CS4 Comprehensive
Noble Desktop Advanced Dreamweaver,
Noble Desktop Adobe Flash CS3
Hofstra University, Web Design & Development with HTML & Introduction to Javascript
Art Coursework, School of Visual Arts and Parsons School of Design
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| Program Proficiency |
| Expert: |
Indesign, Photoshop, Illustrator, Quark, dreamweaver, flash CS4, fireworks C4 |
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| Other Skills |
| Website Design |
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