Graphic Design Fundamentals
In this class you will learn the fundamentals of graphic design while designing and producing several real-world projects. This intensive class will meet for six sessions. You will be expected to work on design projects outside of class.
- Broaden your understanding of graphic design concepts and processes, both formal and conceptual
- Enhance your skill as a designer
- Understand the elements of design
- Learn how to speak about your work and how to incorporate and evaluate critiques
- Develop and expand your portfolio
Use your own content and subject matter, or we will provide materials.
- Identity: Personal stationery set
- Design dissection: Redesign brand identity for a specific product
- Visual identity: Metrocard redesign
- Page design: 8–12 page booklet
- Large scale design: Promotional poster design for a musical performance
- Self promotion: Personal stamp design
You should have an intermediate knowledge of InDesign (Photoshop and Illustrator a plus, but not required). Throughout the course, the instructor will provide various handouts and reference materials. Source materials will be supplied by the instructor for in-class work. For homework assignments you must research and/or create your own images and graphics.
Design challenge homework assignments will need to be completed outside of class. Each assignment must be printed out in color at actual size, and trimmed for presentation in class. Print projects will not be critiqued onscreen.
About the Instructor
Kristi Norgaard has been the Senior Designer at Yolanda Cuomo Design for over fifteen years. During this time she has spent countless hours arranging letters and images on pages to make beautiful, informative, graphic and legible books, magazines, exhibition graphics, logos, posters and infographics. She is also an adjunct instructor in the Photography Department at New York University Tisch School of the Arts, where she teaches book design and typography classes.